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From Myntra to MakeMyTrip, here are some ads that have managed to create noise with their festive communication.

Misbaah Mansuri 11-October-2018

The campaign lists out the wide range of travel gift cards that one can choose for their loved ones this festive season

exchange4media Staff 09-October-2018

Prakash joined PepsiCo in 1998 in India, and since then has held various positions across marketing and franchise functions in the company both in India and abroad

exchange4media Staff 22-September-2018

Your weekly news roundup, a summary of some of the stories to keep an eye on

exchange4media Staff 22-September-2018

Nishant Kashikar, Country Manager, India & Gulf, Tourism Australia, on the media executions being used for the recent campaign and the growth of digital in their marketing spends

Misbaah Mansuri 04-September-2018

MakeMyTrip will launch a 360-degree online campaign on its platforms, external websites and social media to promote Indonesia.

exchange4media Staff 23-August-2018

As actor Ranveer Singh celebrates his 33rd birthday today, we take a look at his brand appeal

Madhuwanti Saha 06-July-2018

Gupta, as the new Chief Executive Officer will be responsible for leading the Food Delivery Business of Zomato

exchange4media Staff 04-July-2018

In the third part of our series on the people behind the most talked about ads of IPL 11, we caught up with Hemant Misra, Brand Strategy Consultant to Publicis, who created the MakeMyTrip campaigns featuring Alia Bhatt and Ranveer Singh

Neeta Nair 03-May-2018

After more than 3 years of collaboration, the brands have ended their partnership, which will also include Publicis' work with Goibibo

exchange4media Staff 01-May-2018

We bring you a round up of the top stories making headlines this week.

exchange4media Staff 28-April-2018

We take a look at travel company, MakeMyTrip’s ad with its brand ambassadors – actors Ranveer Singh and Alia Bhatt which has garnered the brand 4,239,789 views on YouTube

Misbaah Mansuri 26-April-2018

Saujanya Shrivastava, Group CMO, MakeMyTrip, said that they are strong believers of cricket as a property because it’s clearly a passion point for consumers at large in the country

Dolly Mahayan 09-April-2018

With Vivo IPL around the corner, sponsors have gone all out to get maximum visibility for their brands. Here's a look at some ad campaigns that are already making rounds.

exchange4media Staff 02-April-2018

Through the ad, MakeMyTrip gives a message and provides yet another compelling reason for customers and first-time users to make the most of the lucrative packages offered online

exchange4media Staff 20-March-2018

Colgate, Amul, MakeMyTrip, Parle Products and Vu TV come together with the likes of Vivo, Coca-Cola, Polycab, Kent, Elica and Dream 11; taking Star India's portfolio of advertisers for IPL 2018 to a total of 16

exchange4media Staff 22-February-2018

Deep Kalra, Founder and Group CEO, MakeMyTrip spoke at the recent Internet and Mobile Association of India (IAMAI) around how technology has transformed the travel industry over the last two years

Dolly Mahayan 22-January-2018

Lynette Pang, Assistant Chief Executive, Marketing, Singapore Tourism Board, in conversation with exchange4media, revealed STB’s marketing plans and ad spends for the upcoming financial year, their recent campaign, top four growth markets for them and more

Misbaah Mansuri 21-December-2017

Competitor Makemytrip has been featuring Ranveer Singh, Alia Bhatt and Diana Penty in its marketing campaign

Venkata Susmita Biswas 16-May-2017