MakeMyTrip sees 31% growth in Q3 ad spends 

The travel portal’s profit for Q3 FY25 stands at $27 million, compared to $24 million in Q3 FY24 

e4m by e4m Staff
Published: Jan 24, 2025 11:51 AM  | 2 min read
MakeMyTrip
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MakeMyTrip has recorded 26.2% YoY growth in revenue for Q3 FY25 to reach $267.4 million from $214.2 million in Q3 FY24.

The growth in revenue was primarily a result of an increase of 18.6% in revenue from air ticketing business, an increase of 17.2% in revenue from hotels and packages business, an increase of 31.7% in revenue from our bus ticketing business, and an increase of 110.7% in revenue from other business, the company has said.  

“The increase in revenue was primarily due to strong travel demand in India for both domestic and international outbound travel in the quarter ended December 31, 2024 as compared to the quarter ended December 31, 2023.” 

Marketing and sales promotion expenses increased by 31.2% to $47.3 million in the quarter ended December 31, 2024 from $36.1 million in the quarter ended December 31, 2023, primarily due to an increase in variable costs and discretionary expenditures such as expenses on events and brand building initiatives in response to strong travel demand in India in the quarter ended December 31, 2024 as compared to the quarter ended December 31, 2023. 

The financial report said, “Additionally, we incurred customer inducement costs recorded as a reduction of revenue of $80.5 million in the quarter ended December 31, 2024 and $66.0 million in the quarter ended December 31, 2023.”

MMT’s adjusted operating profit registered growth of 37.6% YoY and reached $46.0 million in Q3 FY25 compared to $33.4 million in Q3 FY24.

The travel portal’s profit for Q3 FY25 stands at $27.1 million, compared to $24.2 million in Q3 FY24.

Commenting on the results, Rajesh Magow, Group Chief Executive Officer, MakeMyTrip, said, “The Indian travel and tourism sector is witnessing robust growth, reflecting a strong desire among travelers to explore new horizons. While Indian destinations continue to shine, many countries have made significant efforts to attract Indian travelers. Our strong performance this quarter reflects these macro trends, along with our focused execution and commitment to customer centricity.”

Mohit Kabra, Group Chief Financial Officer, MakeMyTrip, said, “Our robust financial performance this quarter across all lines of business underscores our strong execution

of strategic priorities and the resilience of the travel sector. Our disciplined approach to cost management, combined with targeted investments in technology and customer experience, has enabled us to capitalize on growing travel demand and drive profitable growth.”

Published On: Jan 24, 2025 11:51 AM