ad-spends
hyundai?blur=25

The company's sales revenue for the fiscal under review declined 5.32% to Rs 40,972.2 crore from Rs 43,275.5 crore in the previous fiscal

exchange4media Staff Oct 7, 2021 7:57 AM

Mukesh Agrawal?blur=25

Mukesh Agrawal, Co-founder, The Media Ant, on the importance of branding

Neeta Nair Sep 23, 2021 8:12 AM

vi?blur=25

The company also reduced its content cost by 17.78% to Rs 588.1 crore from Rs 751.3 crore in the previous financial year

exchange4media Staff Sep 8, 2021 8:31 AM

jagran?blur=25

Consolidated advertisement revenues from print, digital, and radio stood at Rs 165.64 crore, up by 52.3%

exchange4media Staff Aug 16, 2021 1:21 PM

tushar vyas?blur=25

Tushar Vyas, President – Growth and Transformation, GroupM South Asia shares his views about growth in a COVID-ravaged year, changes in consumer behaviour and more

Naziya Alvi Rahman Aug 3, 2021 8:01 AM

zenith?blur=25

According to Zenith's latest Advertising Expenditure Forecasts report, ad spend will exceed pre-pandemic peak by 6% this year

exchange4media Staff Jul 26, 2021 12:28 PM

OTT?blur=25

For OTT platforms, the festive quarter of October-November-December had marked the recovery in ad spends followed by decent growth in the January-February-March quarter

Javed Farooqui Jun 10, 2021 8:48 AM

auto?blur=25

Auto manufacturers are confident of the sector's recovery in the coming months on the back of vaccine rollouts and reducing coronavirus cases

Sonam Saini Jun 8, 2021 8:21 AM

google pay?blur=25

Keeping privacy in mind, Google will allow users to turn the controls off as soon as they upgrade to the next version of the app

exchange4media Staff Mar 13, 2021 7:52 AM

retail brands ad volumes on radio?blur=25

Industry experts discuss the big return of retail brands on radio after an encouraging Q3 following the pandemic lull

Noel Dsouza Feb 25, 2021 8:26 AM

NDTV?blur=25

Total expenses stood at Rs 82.4 crore compared to Rs 85.03 crore a year ago

exchange4media Staff Feb 10, 2021 8:02 AM

Budget-OOH&Radio Industry?blur=25

Experts from both media sectors said that the stock market’s reaction with a positive jump is a good sign for the advertising industry as a whole

Noel Dsouza Feb 2, 2021 8:40 AM

Mobile advertising?blur=25

According to InMobi's latest report, mobile ad spending is predicted to rise 38% in India over this year

Misbaah Mansuri Jan 25, 2021 8:47 AM

Mukul Kumar - PubMatic?blur=25

Mukul Kumar, Co-founder, PubMatic, speaks to exchange4media.com about the company’s journey so far and the opportunities in the digital advertising market

Javed Farooqui Jan 25, 2021 8:22 AM

covid 19?blur=25

Spending of CSR funds for carrying out awareness campaigns, programmes or public outreach campaigns on Covid-19 vaccination programme is an eligible CSR activity, stated the latest MCA notification

exchange4media Staff Jan 16, 2021 2:47 PM

Radio Diwali ad spends?blur=25

As per industry heads, brands have been cautious but there has been an upward swing compared to the last quarter

Noel Dsouza Nov 18, 2020 8:31 AM

vibhu?blur=25

Vibhu Agarwal, CEO and Founder of the ULLU App, lets us in on the platform's 2.0 launch, growth during the lockdown, expansion plans and the reason behind its zany name

Sonam Saini Oct 26, 2020 9:25 AM

times ooh?blur=25

The OOH agency recommends that while its important for companies to reduce costs, failing to support brands or invest in customer needs can jeopardise brand performance in the long term

exchange4media Staff Aug 21, 2020 11:43 AM