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Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, writes on why the Indian Newspaper Society’s campaign carrying the line ‘Ink Doesn't Lie’ is difficult to miss
Ganapathy Viswanathan 1 day ago
Dr. Annurag Batra writes that AAAI must embrace change, transparency and fresh thinking to stay relevant
Annurag Batra Aug 5, 2026 5:40 PM
Dr. Annurag Batra writes that AAAI must embrace change, transparency and fresh thinking to stay relevant
Annurag Batra Aug 5, 2026 5:17 PM
The draft has been placed in the public domain for objections and suggestions for 30 days from the date the Gazette notification is made available
Imran Fazal Aug 5, 2026 3:10 PM
India's MarTech stacks are evolving, but gaps in AI readiness, customer data, measurement and integration continue to limit marketing performance and personalization.
Brij Pahwa Aug 5, 2026 2:07 PM
However, the govt stated that 7 complaints relating to appointments had been received against the pubcaster from applicants
Imran Fazal Aug 5, 2026 12:40 PM
It is an independent advisory practice helping founders, leadership teams and organisations solve their most important growth, brand and customer challenges
e4m Staff Aug 5, 2026 12:39 PM
Guest Column: Senior brand, growth & media leader Ketan K Bharati explores why brands don’t own customers, only their preference, in an era of greater choice and AI-driven decisions
Ketan K Bharati Aug 5, 2026 12:33 PM
The MIB also outlined the institutional mechanism it has established to tackle online film piracy
Imran Fazal Aug 5, 2026 12:31 PM
With an aim to drive value and premiumisation in the Hindi Heartland, JioStar’s FTA channels are leading the way in reaching the right audience at the right time
e4m Staff Aug 5, 2026 11:55 AM
HSBC India's MD and Head of Wealth and Personal Banking, Sandeep Batra, marks his birthday, capping a two-decade journey across Standard Chartered, Citi and HSBC
e4m Staff Aug 5, 2026 11:45 AM
Guest Column: Dr. Sandeep Goyal shares how Old Monk never advertised but had the the best media plan in the world
Sandeep Goyal Aug 5, 2026 11:23 AM
The mandate also includes PR for its leading brands Mansion House and Imperial Blue
e4m Staff Aug 5, 2026 11:20 AM
Industry executives say private sector banks have expanded collaborations due to changing consumer expectations, particularly among millennials and Gen Z
Sunidhi Vijay Aug 5, 2026 9:07 AM
Rajeev Beotra brings Bertie Wooster and Jeeves back in a witty take on Mehra’s post-retirement life, family and new ventures in his ‘Chronicles from Mehra World’ series
Rajeev Beotra Aug 5, 2026 9:06 AM
Industry leaders say the most valuable agency talent of the future will be those who orchestrate AI, data and creativity into distinctive ideas
Aryendra Khan Aug 5, 2026 8:56 AM
TVS, Raymond, L'Oréal and Godrej Consumer among companies that are tapping consulting firms
Imran Fazal Aug 5, 2026 8:49 AM
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, writes that the best marketing ideas often begin with simple human insights, not just data
Ganapathy Viswanathan Aug 5, 2026 8:40 AM
Broadcasters, publishers and radio networks report healthy advertiser sentiment despite inflationary and geopolitical headwinds
Sandhi Sarun Aug 5, 2026 8:39 AM






























