lighting
Previously, Anita served as the Global CFO for Unilever’s Ice Cream business
While some agencies have adopted strict contractual clauses, industry observers suggest implementation of change in shift timings, mandatory training and learnings
Kanchan Srivastava Feb 26, 2025 8:10 AM
Nikhil Gupta, Head of Marketing & Integrated Communications and Commercial Operations, SA, Signify, shares insight behind the new TVC, synergies with the new brand ambassador, and marketing strategy
Ritika Raj Apr 7, 2022 8:53 AM
The brand’s recent ad campaign, created by Enormous Brands, has left ad experts and netizens awestruck with its narrative, storytelling, and the equity it builds for the brand
Mansi Sharma Apr 6, 2022 8:43 AM
The ‘Beauty that moves you’ campaign is developed by BBH India
exchange4media Staff Mar 7, 2022 4:35 PM
Guest Column: S Prasanna Rai, VP, Marketing, Wipro Consumer Care & Lighting, said that 2021 is about re-invention, so it's imperative for brands to remain agile & cater to ever-evolving consumer needs
S Prasanna Rai Apr 13, 2021 8:20 AM
Sahay’s prior role was as Senior Vice President & Global Business Leader, Consumer Lamps in Philips Lighting
exchange4media Staff Nov 18, 2020 5:57 PM
The TVC showcases the brand’s first-of-its-kind Prima LED range as a solution to dimming and outages caused by power fluctuations
exchange4media Staff Oct 31, 2020 2:00 PM
The session to be held today at 2.30 pm will see names like Ankit Oberoi, Abhishek Joshi, Santosh Iyer, Prasanna Rai, Bhagyashree S Navare, and Shradha Agarwal in attendance
exchange4media Staff Sep 25, 2020 8:19 AM
The campaign beautifully captures the story of our frontline heroes as they attempt to keep their loved ones safe at all times
exchange4media Staff Sep 20, 2020 4:00 PM