iamai
IAMAI

While Dhruv Shringi will be new Vice-Chairman, Satyan Gajwani will be the new treasurer

exchange4media Staff Jun 26, 2019 12:43 PM

BARC

Many broadcasters support the guidelines suggested by the Internet and Mobile Association of India

Tasmayee Laha Roy Jun 13, 2019 8:39 AM

e4m recap

We bring you a roundup of the news making headlines this past week

exchange4media Staff Mar 23, 2019 9:47 AM

IAMAI

Members have agreed to set up a high priority communication line with nodal officers appointed by the ECI and take action against content reported by nodal officers

exchange4media Staff Mar 22, 2019 9:30 AM

IAMAI

Speakers at Pixels 2018 were unanimous in their views that the way forward for the digital entertainment industry would be to join hands and devise ways to combat piracy

exchange4media Staff Oct 24, 2018 10:18 AM

Digital advertising spend is about 16% of the total ad-spends in the country (estimated to be INR 59,000 Cr)

exchange4media Staff May 4, 2018 8:53 AM

The association said that it is a very ambitious policy and even if five of these targets are met by 2022, then it would have made significant contribution to the digital economy.

exchange4media Staff May 2, 2018 4:52 PM

According to IAMAI, the number of mobile internet users increased by 17.22% from December 2016 to reach 456 million users by December 2017

exchange4media Staff Mar 30, 2018 8:53 AM

The above finding is according to the recently released report titled “Internet in Indic 2017” published jointly by the Internet and Mobile Association of India (IAMAI) & Kantar IMRB

exchange4media Staff Mar 22, 2018 4:37 PM

According to the report, as on December 2017, the overall internet penetration is 35% of total population

exchange4media Staff Feb 21, 2018 2:14 PM

Being mobile-first since the start, we have the perfect stage set for programmatic, we can build ourselves a playground of possibilities that will keep our companies healthy and our clients happy, says Anand

Banisha Singh Anand Feb 15, 2018 8:54 AM

Deep Kalra, Founder and Group CEO, MakeMyTrip spoke at the recent Internet and Mobile Association of India (IAMAI) around how technology has transformed the travel industry over the last two years

Dolly Mahayan Jan 22, 2018 8:57 AM

Vijay Shekhar Sharma stated that this is the right time to create an Indian model which would be the envy of the world

Anam Khan Jan 22, 2018 8:50 AM

A recent joint survey by Internet and Mobile Association of India (IAMAI) and Accenture India found that 34 percent of the companies focus on digital to unlock new levels of efficiency where as 44 percent utilise digital to drive new sources of growth. However, only 13 percent companies use digital to drive both growth and efficiency

exchange4media Staff Dec 14, 2017 12:22 PM

IAMAI devises four-step precautionary plan to tackle ransomware attacks

According to the association, there is a need to co-relate this as a pre-pandemic interval where the need is to develop capacity and plan response planning activities in terms of precautions and act fast to minimise the damages

exchange4media Staff Jun 29, 2017 8:36 AM

Rajan Anandan takes over as new IAMAI Chairman

Anandan takes over from Kunal Shah, Co-founder & Chief Executive Officer, FreeCharge

exchange4media Staff May 26, 2017 3:13 PM

India's online ad market to reach Rs 7k-cr by December-end: IAMAI-IMRB Report

The digital advertising market was pegged at Rs 5,200 crore at the end of December 2015, accounting for about 12 per cent of the total advertisement spends in the country, the report titled 'Digital Advertising in India' said

exchange4media Staff Jul 7, 2016 8:19 AM

Equalisation Levy will hurt Indian Tech Start-Ups: IAMAI

IAMAI is of the view that the proposed 6 per cent levy on the online advertisement revenue of non-resident companies from B2B transactions introduced in the Finance Bill 2016 will severely raise the cost of doing business of Indian tech start-ups and the SMEs that are primary users of the digital ad platforms

exchange4media Staff Apr 29, 2016 2:59 PM

Government announces major reforms to promote less cash economy

This follows a recent cabinet note in which the government has suggested to remove surcharge, formulating a differentiated MDR framework, introduction of a formulae linked acceptance infrastructure for different stakeholders and incentivising digital transactions to promote less cash economy

exchange4media Staff Mar 10, 2016 7:55 AM

Digital media is only limited by what you can think of: Anuradha Aggarwal

Facebook’s Kirthiga Reddy and Marico’s Anuradha Aggarwal discussed the future of digital advertising at the recently held 10th Indian Digital Summit

Vernika Awal Feb 20, 2016 8:53 AM