Ramanathan will now lead the company as Chairman and Managing Director

exchange4media Staff 21-May-2019

Anirudh Pandharkar, CMO, VIP Industries speaks about the brand's re-launch and the ‘Hello Holidays’ campaign which seeks to align the brand’s core values with the modern Indian family

Dolly Mahayan 23-April-2019

The brand will launch the campaign with a 360-degree media plan. TV will lead the campaign

exchange4media Staff 22-April-2019

From Budweiser to Surf Excel and Brand Factory to Parle G, brands this Holi while showcasing the fun-filled portrayal of the festival have created clutter-breaking ad films

Noel Dsouza 20-March-2019

Radio City has planned various on-air and social media activities for the listeners across the two cities ahead of Holi

exchange4media Staff 20-March-2019

Saregama Carvaan has been pre-loaded with 5,000 evergreen Hindi songs

exchange4media Staff 20-March-2019

The video is an exclusive Times Music release and is available on Times Music YouTube Channel

exchange4media Staff 20-March-2019

Sharma, Marketing Director, Blued India shares the message behind the new ad campaign launched just in time for Holi

Noel Dsouza 20-March-2019

Tune in to this unmatched Holi celebration on TV with ‘Colour Blast’ on Movies Now all through this Thursday, March 21, 9.30 am onwards

exchange4media Staff 18-March-2019

The #BuraNaManoDiscountHai campaign, created by Publicis, encourages people to buy new clothes and look their best for Holi by availing their discount offers

exchange4media Staff 16-March-2019

The feature displays the brand’s idea of bolstering individuals to be themselves

exchange4media Staff 16-March-2019

‘Holi Ke Mazelo’ aims to sensitise people about wastage of water during Holi

exchange4media Staff 14-March-2019

Tickets can be booked on BookMyShow; event styled by Myntra

exchange4media Staff 11-March-2019

Conceptualised by Lowe Lintas Mumbai, the campaign aims to stay true to the essence of Holi by sending out a message of bringing people together through colours

exchange4media Staff 05-March-2019

Acharya, the Chief Marketing Officer of Sterling Holiday Resorts, talks about the company’s first-ever TVC and how it will build the reach with Television

Simran Sabherwal 08-February-2019

Sterling is upgrading its resort infrastructure followed by network expansion to various unique destinations across India

exchange4media Staff 04-February-2019

The Noida-based marketing solutions company will be responsible for marketing and communication exercises across digital assets of HIEx hotels 

exchange4media Staff 24-January-2019

MakeMyTrip will launch a 360-degree online campaign on its platforms, external websites and social media to promote Indonesia.

exchange4media Staff 23-August-2018

Indian travel sites saw more than 50% sales in the last week of May, during the summer season

exchange4media Staff 19-June-2018

Kavinder Singh talks about the brand’s advertising and marketing strategy and tells us how it has has played an integral role in the rise in its standalone net profit to Rs 38.55 crore

Misbaah Mansuri 21-May-2018