frauds
A flood of non-human activity polluted retargeting pools, brands witnessed impression bursts late at night, unexplained click spikes and inflated session counts that did not correspond with checkouts
Anuja Jain Dec 10, 2025 9:27 AM
The #YehConHai campaign includes three films that depict real-life scenarios and features Raamdeo Agrawal, the Group Chairman
e4m Staff Jan 23, 2025 11:28 AM
In the campaign video, Vidya Balan talks about online frauds explaining the importance of being vigilant in the digital world and the methods to stay safe
The ‘Mooh Band Rakho’ campaign curated by Leo Burnett India aims to increase awareness about cyber frauds and the ways to prevent them
exchange4media Staff Nov 17, 2020 8:54 AM
The virtual roundtable saw industry experts discussing ways to curb the growing menace of ad frauds in online advertising
exchange4media Staff Aug 26, 2020 9:15 AM
As part of today's virtual roundtable, the panel will look at the growing threat of ad frauds and the best ways to address it
exchange4media Staff Aug 25, 2020 9:01 AM