fastrack
The campaign is Fastrack’s take on questioning the accepted understanding of the gender binaries
Maurya, Head of Marketing, Fastrack also outlines the challenges of the smartwatch segment, future of analogue watches and more
Kanchan Srivastava Feb 1, 2022 8:46 AM
The actor will be featured in key digital campaigns to promote the Fash-Tech category under Fastrack
e4m Desk Jan 31, 2022 10:10 AM
Our pick of five amazing ads that were launched between December 18 and December 31
The campaign launched for the brand's new positioning ‘You Do You’ talks about staying comfortable in your skin, being positive about your body and individual experiences of self-love
Conceptualised by Lowe Lintas Bangalore, the campaign shows today's youth aren't held back by the lack of gym, equipment or fancy sports gear to begin their fitness journey
Chiranewala, Marketing Head, Fastrack, says that the brand is betting big with the new collections lined up in the festive season and is optimistic of spiralling upward to the growth ladder
Nafisa Shaheen Nov 11, 2020 9:16 AM
The campaign film conceived by Lowe Lintas Bangalore is a youthful, high-fashion interpretation of what it means to be a Diva among Gen Z
Taking an omnichannel approach has given Fastrack a new set of avenues to talk to consumers, says Ayushman Chiranewala, the brand’s Head of Marketing
Misbaah Mansuri Jul 23, 2020 8:36 AM
The campaign is aimed at Gen-Z girls and promotes the brand’s latest collection of watches & bags
The short, quirky film by Lowe Lintas showcases everything that Gen-Z is doing to keep up with their friends, family and followers during this Q-time
This initiative is in line with the brand’s vision to encourage consumers to stay at home while tapping on to the rising trend of fitness amid the countrywide lockdown
With this video series, the brand aims to engage with their TG, the Gen-Z’s, who are stuck at home with nothing but their own company to enjoy
Titan CEO Ravi Kant called the young actress 'a seamless fit' for brand Fastrack
e4m Desk Dec 11, 2019 12:53 PM
The collection has been inspired by characters and royal houses dominating the show like Starks, Lannisters and Targaryens
