Ad volumes decreased by 40% in UEFA EURO 2020 compared to the tournament's 2016 numbers

Sonam Saini Jul 30, 2021 10:39 AM

EURO 2020 attracted more than 3 times the viewers of EURO 2016, claims the network

exchange4media Staff Jul 28, 2021 1:30 PM

Experts say advertisers are keen on picking up sporting properties. T20 World Cup, which is three months away, already has five big partners on board

Sonam Saini Jul 8, 2021 8:55 AM

The total viewing minutes increased by 173% over 2016

exchange4media Staff Jun 26, 2021 1:43 PM

Netizens are all praises by the moment marketing spot by the adhesive brand

exchange4media Staff Jun 17, 2021 6:33 PM

Industry leaders think the footballer's disrespect towards the event's sponsor was in poor taste, adding that it may not impact Coca Cola’s image or sales significantly

Mansi Sharma Jun 16, 2021 8:39 AM

The campaign will roll out beginning today, airing on television in Europe, the Middle East, Southeast Asia and China, and around the world on Facebook, Instagram and YouTube

exchange4media Staff Jun 1, 2021 3:04 PM

With IPL suspension, the property will be a good value proposition for brands but it will also be limited to young male audiences from metros and the football-crazy states, opine experts

Javed Farooqui May 24, 2021 8:36 AM

Neville Bastawalla, Head of Marketing & On-Air Promotions, Sports, Sony Pictures Network India, says the company will explore regional feeds for UEFA Champions League 2019 Round 16

Moumita Bhattacharjee Oct 3, 2019 8:46 AM

The matches will also be available for exclusive live streaming on SPN’s OTT platform SonyLIV.

exchange4media Staff Sep 6, 2018 11:47 AM