dhanteras
Quick commerce platforms are redefining festive shopping, offering same-day delivery of gold coins, silver utensils, and traditional gift items in partnership with jewellers
Soumya Gawri Oct 18, 2025 8:53 AM
According to industry buzz, there is a clear preference for short-form video during the festive rush, with formats such as Reels and YouTube Shorts commanding 20–25% higher fees than static posts
Shalinee Mishra Oct 17, 2025 9:00 AM
According to a Rediffusion Red Lab Dhanteras & Diwali Report on India's millionaires, India’s millionaire count has surged 445% since 2017
e4m Staff Oct 16, 2025 9:43 AM
Senco Gold & Diamonds launches festive campaign with Kiara Advani for the launch of the ‘Shagun Collection’ this Dhanteras
e4m Staff Oct 14, 2025 3:37 PM
Conceptualised in-house, the film puts a humorous twist on the idiom ‘born with a silver golden spoon’
e4m Staff Oct 13, 2025 11:29 AM
With Dhanteras and Diwali around the corner, luxury purchases are surging—and in smaller cities, influencers now drive trust more than reviews, shaping choices from gold to gadgets
Shalinee Mishra Sep 15, 2025 9:13 AM
Southern jewellers amp up strategic offers and design innovations to attract conscious buyers seeking versatile designs and counter the dampener of high gold rates
Jagruti Verma Oct 30, 2024 9:07 AM
Conceptualized in-house by Swiggy, this whimsical film taps into nostalgia with a playful nod to Karisma’s iconic “sona kitna sona hai” song
e4m Staff Oct 24, 2024 12:27 PM
The two went viral a few months ago with their doodh-kheer banter campaign
e4m Staff Nov 10, 2023 4:46 PM
Jewellery brands, who have been seeing a sales growth similar to pre-pandemic levels, attest to the power of revenge buying in the festive times
Shantanu David Nov 3, 2021 8:31 AM
The films originally shot in Hindi are dubbed into regional languages such as Bengali, Tamil, Telugu, Kannada, Malayalam and Gujarati for increased penetration pan India
exchange4media Staff Nov 8, 2020 4:00 PM

