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Prior to this, Vadera served as Brand Marketing Manager and Social Media Lead at Dream11
e4m Staff Jul 3, 2026 12:55 PM
Karthik Krishnan previously served as Executive Creative Director at The Content Lab
e4m Staff Jul 3, 2026 12:43 PM
Gupta currently serves as Executive Editor (Social Media Head) at News24
e4m Staff Jul 3, 2026 12:37 PM
This is the fourth edition of the event; a jury met on March 14 to select the winners
e4m Staff Jul 3, 2026 10:52 AM
Pavan Kaushik's new book, The Fifth Estate, highlights the critical evolution of corporate communication in shaping trust and reputation in today's business landscape
e4m Staff Jul 3, 2026 10:49 AM
Industry executives argue that while licence renewals are a regulatory process, stopping ongoing operations before the process is completed creates uncertainty for the entire sector
Imran Fazal Jul 3, 2026 8:59 AM
With TRPs suspended at the start of the crucial festive planning cycle, advertisers may divert budgets to digital platforms where campaign performance can be measured in real time
Imran Fazal Jul 3, 2026 8:59 AM
Marketers and brand leaders are unanimous that TV measurement needs to go beyond traditional reach, frequency metrics by combining cross-media audience measurement with richer content intelligence
Shantanu David Jul 3, 2026 8:57 AM
A weak monsoon could squeeze rural incomes, raise food inflation and slow consumption in price-sensitive markets. But marketers say the impact may not be uniform
Kanchan Srivastava Jul 3, 2026 8:45 AM
Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, examines why AI demands a rethink of agency remuneration, with value creation replacing time-based billing as the key metric
Ganapathy Viswanathan Jul 3, 2026 8:05 AM
Guest Column: Ranjan Malik, Co-founder of Primalise, writes on the hidden pattern behind stalled restructures, failed culture programmes, sluggish digital initiatives and disappointing AI rollouts
Ranjan Malik Jul 2, 2026 4:57 PM
Guest Column: Arpit Srivastava, Associate Director, Xiaomi India, decodes how awareness leads to consideration, consideration led to a click, and so on
Arpit Srivastava Jul 2, 2026 3:27 PM
Shahid Sadiq joins Komerz after serving as Global CFO of WPP’s Specialist Communications and PR division
e4m Staff Jul 2, 2026 12:20 PM
The mandate aims to strengthen Riceberg Ventures’ visibility across the startup, investor, and innovation ecosystem while amplifying its vision of backing breakthrough deeptech companies globally
e4m Staff Jul 2, 2026 11:33 AM
The renewal follows another year of strong digital engagement for the campaign, which has surpassed one million YouTube video views, generated over 8,200 hours of watch time
e4m Staff Jul 2, 2026 11:28 AM
Kalia joins MSM Unify with more than 14+ years of experience spanning higher education, business development, strategic partnerships, and business transformation
e4m Staff Jul 2, 2026 11:18 AM
Deb joins BBH India from McCann, where he served as Head of McCann Worldgroup Mumbai
e4m Staff Jul 2, 2026 10:46 AM
Borgenbring will work across markets and functions, helping connect people, strengthen capabilities and support the communications community on a global scale
e4m Staff Jul 2, 2026 10:38 AM
Joshi has held senior leadership roles at Licious, Jubilant FoodWorks HUL and GCMMF
e4m Staff Jul 2, 2026 10:37 AM
She will lead Pinterest's global communications function, overseeing corporate, product, policy, financial, consumer, international, and internal communications
e4m Staff Jul 2, 2026 10:25 AM
Mathur was earlier the Chief Marketing Officer at Mahindra Lifespaces
e4m Staff Jul 2, 2026 10:20 AM
Sumit Marda, Neha Marda and Rahul Dokania will continue to lead the company while retaining a significant stake in the business
e4m Staff Jul 2, 2026 10:13 AM
Has strategic silence become a reputational risk? Industry leaders weigh in on its impact, future challenges, common misconceptions and where communicators should draw the line
Ritika Upmanyu Jul 2, 2026 10:00 AM
With consumers seeking health benefits beyond refreshment, companies are expanding portfolios across coconut water, electrolyte drinks, kombucha and protein beverages.
Sunidhi Vijay Jul 2, 2026 9:42 AM
Ganapathy Viswanathan, Communication Consultant & Author, writes on how India’s brand endorsements are shifting from star power to strategic fit, credibility and relevance
Ganapathy Viswanathan Jul 2, 2026 9:41 AM
Marketers say that while creators are increasingly becoming part of the media mix, influencer marketing accounts for just 3-10% of the ad spends
Shalinee Mishra Jul 2, 2026 9:40 AM























