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Avinash Kaul Highlights Importance of Unseen Employee Contributions?blur=25

Avinash Kaul, Co-Author of ‘The Next Mountain’, and former CEO of Network18, has put up a LinkedIn post on the professionals who quietly drive outcomes, shoulder accountability & hold teams together

e4m Staff Jul 3, 2026 1:34 PM

Aditya Gupta?blur=25

Gupta is currently evaluating leadership opportunities in brand marketing, integrated marketing, digital transformation, consumer growth and marketing communications

e4m Staff Jul 3, 2026 1:21 PM

Gandharv Sachdeva Steps Down as Country Head of Hybrid AdTech India?blur=25

Gandharv played a key role in strengthening Hybrid's presence in the Indian digital advertising ecosystem

e4m Desk Jul 3, 2026 1:12 PM

Akash Vadera?blur=25

Prior to this, Vadera served as Brand Marketing Manager and Social Media Lead at Dream11

e4m Staff Jul 3, 2026 12:55 PM

Karthik Krishnan Joins Schbang as Senior Creative Director?blur=25

Karthik Krishnan previously served as Executive Creative Director at The Content Lab

e4m Staff Jul 3, 2026 12:43 PM

Manak Gupta Takes Charge as Head of News24 Hindi Channel?blur=25

Gupta currently serves as Executive Editor (Social Media Head) at News24

e4m Staff Jul 3, 2026 12:37 PM

S4M 40 Under 40 Winners to Be Announced on July 28, 2026?blur=25

This is the fourth edition of the event; a jury met on March 14 to select the winners

e4m Staff Jul 3, 2026 10:52 AM

Pavan Kaushik's The Fifth Estate?blur=25

Pavan Kaushik's new book, The Fifth Estate, highlights the critical evolution of corporate communication in shaping trust and reputation in today's business landscape

e4m Staff Jul 3, 2026 10:49 AM

Bhavika Kotak Takes Charge as Head of Marketing at 360 ONE?blur=25

Bhavika Kotak has been with the wealth management firm for five years

e4m Desk Jul 3, 2026 10:25 AM

Mohalla Tech Plans $400 Million IPO to Boost ShareChat Growth?blur=25

As per reports, the company plans to go public over the next year

e4m Staff Jul 3, 2026 10:00 AM

Faisal Hawa Joins Lavasource as Chief Growth Officer?blur=25

Hawa has more than two decades of experience in enterprise technology, professional services, and workforce transformation

e4m Staff Jul 3, 2026 9:48 AM

Pankaj Srivastava Appointed Head of Experiential Learning at ET?blur=25

Pankaj Srivastava recently stepped down as Vice President – IPs, Events & Special Projects at Zee Media

e4m Staff Jul 3, 2026 9:12 AM

Tarun Nandwani Takes Over as Newgen Software CEO for 18 Months?blur=25

Tarun Nandwani currently serves as Chief Operating Officer at Newgen Software

e4m Staff Jul 3, 2026 9:00 AM

Ratings?blur=25

Industry executives argue that while licence renewals are a regulatory process, stopping ongoing operations before the process is completed creates uncertainty for the entire sector

Imran Fazal Jul 3, 2026 8:59 AM

TV?blur=25

With TRPs suspended at the start of the crucial festive planning cycle, advertisers may divert budgets to digital platforms where campaign performance can be measured in real time

Imran Fazal Jul 3, 2026 8:59 AM

The Future of Television Measurement: Can a Single Currency Return??blur=25

Marketers and brand leaders are unanimous that TV measurement needs to go beyond traditional reach, frequency metrics by combining cross-media audience measurement with richer content intelligence

Shantanu David Jul 3, 2026 8:57 AM

FMCG Sector Monitors El Niño Impact Amid Festive Season Optimism?blur=25

A weak monsoon could squeeze rural incomes, raise food inflation and slow consumption in price-sensitive markets. But marketers say the impact may not be uniform

Kanchan Srivastava Jul 3, 2026 8:45 AM

Poulomi Chatterjee's Role Expanded at HarperCollins India?blur=25

Chatterjee’s expanded portfolio includes Fourth Estate, Perennial, HarperCollins, Harper Business, Harper Fiction, Harper Non-Fiction, Harper Faith, Harper Learning and Harper Hindi

e4m Staff Jul 3, 2026 8:21 AM

AI is rewriting agency remuneration not the value of ideas?blur=25

Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, examines why AI demands a rethink of agency remuneration, with value creation replacing time-based billing as the key metric

Ganapathy Viswanathan Jul 3, 2026 8:05 AM

Zee Transforms FIFA Rights into Subscription Success, Says Ajit Varghese?blur=25

In a LinkedIn post, Ajit Varghese, Partner and CEO, Madison World, has shared his views on Zee's acquisition of the FIFA World Cup 2026 broadcast rights

e4m Staff Jul 2, 2026 7:20 PM

Liz Whitbread Takes Charge as Head of Marketing at McDonald's UK?blur=25

Whitbread is a creative marketer with experience in brand marketing for leading franchised and corporate businesses in FMCG, QSR and retail industries across Australia and the UK

e4m Desk Jul 2, 2026 6:54 PM

Stephanie Antonelli Takes Charge as Global Chief Transformation Officer at WPP?blur=25

Prior to this, Stephanie Antonelli was with VML as Global Chief Business Transformation Officer

e4m Desk Jul 2, 2026 6:42 PM

Rasesh Upadhyay Appointed Deputy CFO at Sony Pictures Networks India?blur=25

Rasesh Upadhyay brings his extensive experience in finance, strategy and business transformation to this role

e4m Desk Jul 2, 2026 6:36 PM

Dan Pantumsinchai Expands Role as MD for Gaming & Entertainment at Dentsu?blur=25

In this expanded role, Dan Pantumsinchai will work with the teams & clients across APAC to bring together gaming and entertainment capabilities to drive growth and connect culture to commerce.

e4m Desk Jul 2, 2026 6:25 PM

WPP Media UK?blur=25

The collaboration will bring together WPP's media data, technology & commerce expertise to support Estée Lauder’s prestigious portfolio of 20 iconic brands

e4m Desk Jul 2, 2026 6:08 PM

Ranjan Malik, Co-founder of Primalise?blur=25

Guest Column: Ranjan Malik, Co-founder of Primalise, writes on the hidden pattern behind stalled restructures, failed culture programmes, sluggish digital initiatives and disappointing AI rollouts

Ranjan Malik Jul 2, 2026 4:57 PM

Kunal Chitravanshi Joins Zee Media as AVP for Brand Solutions?blur=25

Kunal Chitravanshi most recently served as Assistant General Manager – Creative Brand Solutions at TV9 Network

e4m Staff Jul 2, 2026 4:43 PM

AI Revolutionizes Brand Awareness: The New Marketing Landscape?blur=25

Guest Column: Arpit Srivastava, Associate Director, Xiaomi India, decodes how awareness leads to consideration, consideration led to a click, and so on

Arpit Srivastava Jul 2, 2026 3:27 PM

bengali INc?blur=25

New platform aims to connect founders, investors, mentors and industry leaders while amplifying West Bengal's entrepreneurial success stories

e4m Staff Jul 2, 2026 1:13 PM

Tiny Sengupta Joins Bajaj Electricals as New CMO?blur=25

Most recently, Tiny Sengupta served as Country Director, Vision Care, Johnson & Johnson India

e4m Staff Jul 2, 2026 1:06 PM

Dentsu Creative bags Lotte India’s creative mandate?blur=25

The account will be managed by the agency’s Chennai office

e4m Staff Jul 2, 2026 12:52 PM

Komerz Appoints Shahid Sadiq as New Group CFO to Drive Growth?blur=25

Shahid Sadiq joins Komerz after serving as Global CFO of WPP’s Specialist Communications and PR division

e4m Staff Jul 2, 2026 12:20 PM

PR Companion?blur=25

The mandate aims to strengthen Riceberg Ventures’ visibility across the startup, investor, and innovation ecosystem while amplifying its vision of backing breakthrough deeptech companies globally

e4m Staff Jul 2, 2026 11:33 AM

IPMA Extends Partnership with Rite KnowledgeLabs for Digital Campaign?blur=25

The renewal follows another year of strong digital engagement for the campaign, which has surpassed one million YouTube video views, generated over 8,200 hours of watch time

e4m Staff Jul 2, 2026 11:28 AM

Mudit Kalia Joins MSM Unify as Associate VP for CampusOS in India?blur=25

Kalia joins MSM Unify with more than 14+ years of experience spanning higher education, business development, strategic partnerships, and business transformation

e4m Staff Jul 2, 2026 11:18 AM

Deb Dutta Joins BBH India as Executive Director for Mumbai Office?blur=25

Deb joins BBH India from McCann, where he served as Head of McCann Worldgroup Mumbai

e4m Staff Jul 2, 2026 10:46 AM

Lina Wall Borgenbring?blur=25

Borgenbring will work across markets and functions, helping connect people, strengthen capabilities and support the communications community on a global scale

e4m Staff Jul 2, 2026 10:38 AM

Abhishek Joshi Takes Helm as CEO of KLAY for Early Childhood Growth?blur=25

Joshi has held senior leadership roles at Licious, Jubilant FoodWorks HUL and GCMMF

e4m Staff Jul 2, 2026 10:37 AM

Unnikrishnan Pillai Elevated to Deputy Head of Digital Marketing at Malabar Gold & Diamonds?blur=25

Pillai is now Deputy Head of Digital Marketing (International)

e4m Staff Jul 2, 2026 10:28 AM

Julie Henderson?blur=25

She will lead Pinterest's global communications function, overseeing corporate, product, policy, financial, consumer, international, and internal communications

e4m Staff Jul 2, 2026 10:25 AM

Tilt Brand Solutions appoints Abhimanyu Mathur as Chief Business Officer?blur=25

Mathur was earlier the Chief Marketing Officer at Mahindra Lifespaces

e4m Staff Jul 2, 2026 10:20 AM

Ananta Capital picks up majority stake in personal care brand Phitku?blur=25

Sumit Marda, Neha Marda and Rahul Dokania will continue to lead the company while retaining a significant stake in the business

e4m Staff Jul 2, 2026 10:13 AM

The evolution of strategic silence strategy?blur=25

Has strategic silence become a reputational risk? Industry leaders weigh in on its impact, future challenges, common misconceptions and where communicators should draw the line

Ritika Upmanyu Jul 2, 2026 10:00 AM

hydration?blur=25

With consumers seeking health benefits beyond refreshment, companies are expanding portfolios across coconut water, electrolyte drinks, kombucha and protein beverages.

Sunidhi Vijay Jul 2, 2026 9:42 AM

brand ambassador?blur=25

Ganapathy Viswanathan, Communication Consultant & Author, writes on how India’s brand endorsements are shifting from star power to strategic fit, credibility and relevance

Ganapathy Viswanathan Jul 2, 2026 9:41 AM

Brands Rethink Influencer Marketing Budgets Amid Rising Costs?blur=25

Marketers say that while creators are increasingly becoming part of the media mix, influencer marketing accounts for just 3-10% of the ad spends

Shalinee Mishra Jul 2, 2026 9:40 AM