bfsi-sector
She most recently served as Vice President – Corporate Communications at Axis Bank
e4m Staff Mar 23, 2026 11:28 AM
The awards celebrate the achievements of CMOs in the BFSI sector for their outstanding work and innovation
The awards honour and celebrate successful marketing strategies, campaigns, and innovative ideas in the BFSI ecosystem
Industry heads will share insights on the topic ‘Balancing BFSI marketing, lowering acquisition costs and boosting conversions amid AI & LLM Disruptions’
e4m Desk Sep 23, 2025 12:03 PM
At the third edition of the conference, the panellists will shed light on the topic ‘Creators, Credibility & Compliance: Winning with FinFluence’
e4m Desk Sep 17, 2025 12:22 PM
At the third edition of the summit on September 24, the panellist will share insights on the topic ‘The BFSI Advertising Playbook: Navigating Media Choices for Maximum Impact’
The third edition of the conference will be held on September 24 in Mumbai
Despite low engagement rates, finfluencers build strong trust as audiences seek money clarity; many now also cover lifestyle, tech and entertainment topics
Shalinee Mishra Aug 22, 2025 9:10 AM
The brands in these categories need to build a customer base and for that they have to advertise aggressively, say industry experts
Sonam Saini Mar 4, 2022 8:56 AM
Mehta was formerly AVP- Corporate Communications, at State Bank of India.
exchange4media Staff Jun 7, 2021 1:58 PM
‘Ye Sahi Toh Life Insurance Online Kyu Nahi?’ campaign is aimed at encouraging the audience to shift their life insurance buying process online
exchange4media Staff Feb 6, 2021 8:00 AM
In the second session of the webinar, panellists discussed how the finance sector in India will evolve in the digital world
exchange4media Staff Jan 29, 2021 8:38 AM
According to TAM AdEx report, ad insertions on digital have decreased by 39%, while for Radio and Print the drop has been at 8% when compared with last year
Sonam Saini May 28, 2020 9:12 AM