arun-sharma
RSH

As part of the mandate, Initiative will handle integrated media planning and buying for JOY & X-MEN brands

exchange4media Staff Mar 18, 2019 12:56 PM

Last year, Sharma was also given the additional mandate of IPG Mediabrand’s newly launched unit MAGNA and was named Managing Director of the division.

exchange4media Staff Jun 19, 2018 10:52 AM

These humorous films are supported through print and outdoor mediums as well. They show the father-son duo in different scenarios to bring out various benefits and offerings, available on the Medlife app

exchange4media Staff Jun 9, 2018 8:52 AM

The agency will be headquartered in Gurgaon The agency will be headquartered in Gurgaon

exchange4media Staff Jul 25, 2017 3:28 PM

Uncertain days await Burrp as Network18 plans to sell food discovery platform

The board of directors at Network18 approved a proposal to restructure Burrp on April 19

Saif Ahmad Khan Apr 24, 2017 8:06 AM

DNA and its 10 Rupee Delhi challenge

Zee Media-owned DNA launched its Delhi edition on October 11

Saif Ahmad Khan Oct 24, 2016 8:04 AM

Center fresh rolls out new campaign for new 'Cool Cola' flavour

PVM and Ogilvy have together developed a new campaign that announces the launch of Center fresh Cool Cola flavour in an interesting manner

exchange4media Staff Jul 9, 2016 8:10 AM

Center Fruit launches new ad campaign, ‘Center fruit Endless’

The launch is supported by a campaign conceptualised by Ogilvy & Mather

exchange4media Staff Jan 2, 2016 7:57 AM

Hakuhodo Percept ropes in Arun Sharma as Executive Planning Director

Sharma will be based out of the agency’s New Delhi office, reporting to Jayanto Banerjee, National Planning Head

exchange4media Staff Dec 4, 2015 12:33 PM

Will CNN-IBN split impact TV18’s brand image?

Media experts comment on how CNN-IBN split could affect TV18 Group’s presence in the English news genre

Abid Hasan Jul 6, 2015 8:35 AM

Are FMCG advertisers undermining the power of print?

TV has always been a weapon of choice for FMCG marketers. But the geographically broad & categorically specific reach of print used with creative ideas can enhance FMCG brands'

Abid Hasan Jul 31, 2014 8:12 AM

Cheil Worldwide SW Asia appoints Arun Sharma as VP, Integrated Strategy Planning

Sharma moves from DDB Mudra Delhi where he was Vice President and Head, Strategic Planning

exchange4media Staff Jun 10, 2014 8:16 AM

With nation’s eyes on May 16, premium rates on TV don’t deter marketers

Brands are looking forward to association, interaction & eyeballs on Counting Day rather than ROI. Being contextual and relevant to their TG are important factors while deciding on the news channels to advertise

Abid Hasan May 6, 2014 9:47 AM

Tug of war between print and digital over political ad spend pie

Digital has made significant inroads in the political advertising space, which has been the print's bastion so far. Given the sizeable chunk of young voters, digital has been the media

Abid Hasan Apr 25, 2014 10:44 AM

Tug of war between print and digital over political ad spend pie

Digital has made significant inroads in the political advertising space, which has been the print's bastion so far. Given the sizeable chunk of young voters, digital has been the media

Abid Hasan Apr 25, 2014 9:31 AM

"OneIndia-like platform will firm up sales teams of regional print players"

Media observers feel that regional print players should go ahead with such an initiative, but the pricing of the rates package should be considered carefully

Abid Hasan Apr 17, 2014 8:50 AM

Can OneIndia live up to advertisers' expectations?

Advertisers feel that the platform is a great initiative and will help them expand their footprint. With cost advantage being offered, this alliance has been getting positive response

Abid Hasan Apr 10, 2014 9:22 AM

Airtel's Arun Sharma joins IPG Mediabrands

At Bharti Airtel, Sharma was leading the media vertical. With this appointment, he returns to advertising. He had earlier worked with Universal McCann, which is part of IPG Mediabrands

Twishy Jan 23, 2014 7:45 AM

Airtel's Arun Sharma joins IPG Mediabrands

At Bharti Airtel, Sharma was leading the media vertical. With this appointment, he returns to advertising. He had earlier worked with Universal McCann, which is part of IPG Mediabrands

Twishy Jan 22, 2014 7:46 PM

DDB Mudra appoints Arun Sharma as Head of Planning, Delhi

Sharma will be working on the agency's client roster, including Wrigley's, Bata, Carrier Midea, Yamaha Motors & Dabur, among others. He moves from Contract Advertising

exchange4media Staff Oct 15, 2013 7:56 AM

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