Sony Pictures Entertainment invests $100M in Cosm

Sony Pictures Entertainment (SPE)has announced its $100 million strategic investment in Cosm, a global technology, media, and entertainment company that is redefining the way the world experiences content through its venues and Shared Reality technology – an immersive experience that bridges the virtual and physical worlds. As the lead investor in Cosm’s Series C financing round, SPE will acquire a minority ownership stake in the company, and SPE Chairman and CEO, Ravi Ahuja, will join Cosm’s Board of Directors.

This investment advances SPE’s focus on experiential entertainment, fandom and technology, and reflects Sony’s enduring strength at the intersection of technology and creativity. Through Cosm, SPE can explore new ways to extend its world-class IP through differentiated, tech-forward experiences, and deepen audience engagement with the stories and worlds they love.

To date, Cosm has opened three venues in Inglewood, Los Angeles at Hollywood Park, North Dallas at Grandscape, and most recently downtown Atlanta at Centennial Yards. The company will continue to broaden its physical and technological footprint with a fourth venue in downtown Detroit this September and a fifth in downtown Cleveland early next year, with more domestic and international locations to be announced soon.

“Cosm sits at the intersection of several trends shaping the future of entertainment. We’ve followed Cosm since before launch and have been impressed with the quality of the experience and the enthusiasm it’s generating with audiences,” said Ahuja. “We’re excited to support Cosm’s next phase of growth and help bring these experiences to more fans around the world.”

“Sony Pictures shares our passion for innovation and the future of the fan experience, and this investment represents that,” added Cosm President and CEO Jeb Terry. “We will use this capital to fuel Cosm’s growth as we expand our venue network and advance our technology initiatives across both Sports and Entertainment. Sony is one of the most storied technology and entertainment companies in the world with IP spanning across films, tv, music, and games. Together, we're positioned to bring more of the world's most iconic IP to life in Shared Reality as we continue to super serve our fans around the world.”

Goldman Sachs & Co. LLC and Allen & Company LLC served as Cosm’s financial advisors.