The former Mindshare MD, who has also been previously associated with top global media agencies like PHD, Maxus and iProspect, replaces Mandy Henry

exchange4media Staff 4 hours ago

Sarnoff will replace Kevin Tsujihara and report to WarnerMedia CEO John Stankey

exchange4media Staff 22 hours ago

APIS India started its Indian consumer business just 36 months ago and has become a strong player in e-commerce and modern trade segment

exchange4media Staff 1 day ago

With 24 years full of experience, Sant Prasad Rai has been Senior Executive Editor at INDIA TV since May 2018

exchange4media Staff 1 day ago

The company had intimated about Malhotra’s appointment on February 8, but was awaiting shareholders’ and MIB’s approval

exchange4media Staff 2 days ago

The transaction reportedly involves S4 Capital’s global content arm, Mediamonks, merging with Australian marketing firm Biztech

exchange4media Staff 2 days ago

We spoke to digital agencies & brands about the increasing growth of internet advertising, why the medium is preferred by advertisers and the future it holds 

Shweta Raaj Singh 2 days ago

Attavar died after falling from a window of a nightspot in Bangalore

exchange4media Staff 2 days ago

At Music Inc. 2019, our panel of experts discussed ‘Feeding the Superfan Appetite- Sports X Music'

exchange4media Staff 2 days ago

Rajiv Darshi, General Manager (West) Mediacom, Suraj Nambiar, National Media Head, Tonic Worldwide, and Anand Chakravarthy, MD, India, Essence, share insights on challenges of mobile advertising

Noel Dsouza 2 days ago

The mandate was won following a multi-agency pitch. The brand will be handled by the agency’s Mumbai office

exchange4media Staff 5 days ago

The report has findings such as - 83% of all travellers use the railways for short distance travel, 37% of all passengers are women and over 69% own smartphones

exchange4media Staff 5 days ago

Percept Media is a part of the nine-country network

exchange4media Staff 6 days ago

Mindshare is followed by Starcom at the second place and MediaCom at the third spot

exchange4media Staff 6 days ago

Crosshairs Communications will be responsible for crafting and managing Kiehl’s key messages across the Indian market and manage end-to-end social media

exchange4media Staff 6 days ago

The account will be managed and supervised by the MediaCom Delhi office under the supervision of Sudipto Chatterjee, General Manager, MediaCom

exchange4media Staff 1 week ago

Creates the first smashup with Indian and International songs

exchange4media Staff 1 week ago

Maya Hari, VP & MD, Asia Pacific, Twitter talks to us about what the brand is doing to reach out to consumers, their first ever marketing campaign in India and much more

Neeta Nair 1 week ago

The event was held at the Malaysia International Trade and Exhibition Centre (MITEC) at Puchong. Malaysia

exchange4media Staff 1 week ago

Common hashtags that ruled Twitter and other social media platforms on Sunday were #INDVSPAK, #BAAPBAAPHOTAHAIN, #MAUKAMAUKA and #JEETPEAPNAHAQHAI

Anjali Thakur 1 week ago