The campaign has already hit 20 million views on social media in 2 weeks and is rearing to go forward

exchange4media Staff 2 hours ago

S4 Capital to initially start operations on the content side with MediaMonks in India

Srabana Lahiri 1 day ago

Sorrell spoke to exchange4media at the IAA World Congress at Kochi

Srabana Lahiri 1 day ago

Hosted by actor Arjun Bijlani, the show will feature celebrities don the chef’s hat and whip up delicious dishes featuring the ‘ingredient of the day’

exchange4media Staff 1 day ago

Enforcement of the policy will begin on March 11, after which only certified advertisers will be allowed to run political campaigning ads on the service

exchange4media Staff 2 days ago

The mandate was won following a multi-agency pitch, and will be operated out of the Social Kinnect Mumbai office

exchange4media Staff 2 days ago

SVG Media, a Dentsu Aegis Network company, will help increase US-based BirdEye’s global footprint as the leading customer experience and business reputation platform

exchange4media Staff 3 days ago

Zee Business was the Jury’s Choice for ‘Business News Channel of the Year-Hindi’

exchange4media Staff 3 days ago

NDTV India & ABP News Jury’s Choice in Hindi category, while Mirror Now is the Jury’s Choice in English

exchange4media Staff 3 days ago

The software, called SHARP, uses machine learning to deliver AI-optimized metrics and recommendations

exchange4media Staff 4 days ago

The company also said that local CEOs will lead their territories in Southeast Asia and India

exchange4media Staff 4 days ago

India Today Group bagged 19 awards in various categories at enba 2019

exchange4media Staff 4 days ago

Kumar, Senior Executive Editor, NDTV India, was speaking during a fireside chat with Dr. Annurag Batra at the exchange4media News Next Conference 2019

Ruhail Amin 4 days ago

At the ENBA News Next Conference 2019 held on Saturday, prominent personalities from the television news industry shared their perspective on how today’s media deals with fake news

exchange4media Staff 4 days ago

The three-film 'Sadak Suraksha Jeevan Raksha' campaign created by Helios Media, was adjudged the Best TV Commercial at the recently held exchange4media’s Prime Time Awards

exchange4media Staff 6 days ago

The creative genius behind campaigns such as “Think Different,” the Energizer bunny, and the Taco Bell chihuahua, Clow is also well known for his long partnership with Steve Jobs and Apple

exchange4media Staff 6 days ago

The owners of Harvest TV News had been pursuing the case with the I&B Ministry for the change of name since September 2017.

Ruhail Amin 1 week ago

The 9th edition of the awards for Outdoor Advertising and Digital Signage will take place on March 8

Anjali Thakur 1 week ago

Sources in the industry say Mukherjee would be joining an FMCG major as the Chief Marketing Officer and will handle a mix of global and local brands

exchange4media Staff 1 week ago

Led out of Essence's Mumbai office, the account will be supported by key practice leads across communications strategy, data strategy, client analytics, media planning, media activation

exchange4media Staff 1 week ago