Date-wise News
The new campaign is geared towards helping small businesses across India reach relevant customers
e4m Staff Dec 15, 2025 6:53 PM
The newly launched advertising film captures this thought by linking gold to dreams, progress, and financial confidence.
e4m Staff Dec 15, 2025 5:21 PM
The event featured performances by King, Armaan Malik, Jonita, Aditya Rikhari, Kushagra, Hansika Pareek and Sanju Rathod
NATIVE CONTENT Dec 15, 2025 5:05 PM
He has held leadership roles in companies such as Colgate Palmolive, Marico Limited, Dabur International and Dr. Reddy’s
e4m Staff Dec 15, 2025 4:49 PM
The DVC contrasts two versions of the same dinner table: one overshadowed by quiet scrolling, and another filled with the joyful, everyday noise
e4m Staff Dec 15, 2025 4:36 PM
At e4m PR and Corp Comm 30 Under 30 Summit 2025, Jaijit Bhattacharya, Founder and President of the Centre for Digital Economy Policy Research, spoke on why machines can’t replace human thinking
e4m Staff Dec 15, 2025 4:10 PM
His mandate includes end-to-end P&L ownership across five radio stations in Karnataka
e4m Staff Dec 15, 2025 3:48 PM
Guest Column: Hemant Jaiin, President & Head of Digital Business, Lokmat Media, writes on how microdramas have evolved faster than any content movement
Hemant Jaiin Dec 15, 2025 3:15 PM
Prior to joining Noise, she has worked with brands such as Zomato, Taj Hotels and HPE
e4m Staff Dec 15, 2025 2:44 PM
At the e4m PR & Corp Comm 30 Under 30 Summit 2025, Dilip Cherian outlined key changes reshaping PR and communications, calling on professionals to embrace AI with strategic intent
e4m Staff Dec 15, 2025 2:07 PM
She launches Season 4 of “Unstoppable Woman” podcast—a deliberate shift to more personal work, evolving over time, signaling a larger vision fusing her passions and professional pursuits
e4m Staff Dec 15, 2025 1:52 PM
In terms of CTV consumption, the number of viewers watching content across both linear TV and CTV rose to 116 million in Q3 2025, reveals the Kantar Media Compass Report
e4m Staff Dec 15, 2025 1:37 PM
Speaking on the changing face of TV News at e4m NewsNext Summit, Upendrra Rai, Chairman and MD and Editor in Chief, Bharat Express, said the media’s transformation cannot be seen in isolation
e4m Staff Dec 15, 2025 12:57 PM
Parikshit Bhattaccharya will continue to report to Paritosh Srivastava, CEO of Saatchi & Saatchi India, BBH India and Propagate India
e4m Staff Dec 15, 2025 12:51 PM
G R Arun Kumar joins JioStar from the Welspun Group, where he served as Group CFO
e4m Staff Dec 15, 2025 12:38 PM
Bérangère Michel will report to the Director-General and will take up the role in early January 2026
e4m Staff Dec 15, 2025 12:23 PM
Yatin Gupta previously served as Senior Vice President - Account Management at BBH India
e4m Staff Dec 15, 2025 11:38 AM
India’s DPDP Act 2023 introduces strict consent, data retention and breach rules, forcing marketers to rethink how they collect, store and use consumer data.
Brij Pahwa Dec 15, 2025 10:55 AM
At the e4m NewsNext Summit, Runjhun Sharma, Head of News, RT India, outlined the rationale and editorial plans for RT’s largest foreign newsroom in India
e4m Staff Dec 15, 2025 10:26 AM
At the launch of ‘The One’, Dhawan links his personal journey with the initiatives of Da One Group and the Shikhar Dhawan Foundation
e4m Staff Dec 15, 2025 10:07 AM
Nitu Bhushan currently serves as CHRO at Pernod Ricard India for South Asia
e4m Staff Dec 15, 2025 9:54 AM
Deep Bajaj’s journey took an unexpected turn in 2021, when he decided to sell his fast-growing company to the Good Glamm Group. What happened later?
Pooja Yadav Dec 15, 2025 9:22 AM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & author, writes on how IndiGo’s disruption escalated into a crisis due to silence, poor transparency, and absent leadership
Ganapathy Viswanathan Dec 15, 2025 9:22 AM
AI now places challengers alongside incumbents in real time, reshaping customer acquisition, loyalty, and growth
Anuja Jain Dec 15, 2025 9:22 AM
Anurita Chopra, Chief Marketing Officer – India Subcontinent, Haleon, explains how the company’s approach focuses on building categories, not just brands
Simran Sabherwal Dec 15, 2025 9:11 AM
Industry projections suggest India will reach 60 million CTV households by early 2026, with viewers in top 15 cities consuming over 700 mn minutes of streamed content every day
Aditi Gupta Dec 15, 2025 9:10 AM
Whoever secures control of Warner Bros., owned HBO, will wield influence in the streaming and theatrical ecosystems, say experts
Kanchan Srivastava Dec 15, 2025 9:00 AM
Experts note that BFSI marketers are increasingly recognising that regional storytelling builds trust, improves recall and drives conversions, especially in insurance, savings and micro-credit
Sunidhi Vijay Dec 15, 2025 8:45 AM
Brands and creators face a new era where advertising must be evidence-based, transparent, and accountable, as deinfluencers reshape consumer expectations and industry standards
Soumya Gawri Dec 15, 2025 8:43 AM
Sudhir Kumar Pandey has been named Head of Production and Ashish Pandey as Head of Programming
e4m Staff Dec 15, 2025 7:57 AM
Sangeeta Barooah Pisharoty secured 1,019 votes against her opponents, Atul Mishra (129 votes) and Arun Sharma (89)
e4m Staff Dec 15, 2025 7:51 AM