WhatsApp says 'Hello Darkness' in its new short film for Dark Mode

Soundtracked by a version of The Sound of Silence, the film depicts awkward and painful instances of people’s phones lighting up in the dark at inopportune moments

e4m by exchange4media Staff
Published: Mar 9, 2020 8:27 AM  | 2 min read
Whatsapp Dark

Dark mode, the most requested feature from the 2 billion people around the world who use WhatsApp, is rolling out across the globe for the latest versions of Android and iOS. WhatsApp created a special dark mode experience that replaces the traditional black found on many apps with a dark grey to reduce eye fatigue and make chatting easier on the eyes... and hopefully, prevent the awkward moments when your phone lights up the room.

 To celebrate the highly anticipated launch of Dark Mode, WhatsApp created “Hello Darkness,” a short film that’s soundtracked by a rare, previously-unreleased version of The Sound of Silence by Paul Simon to amplify this campaign.

 Dark mode now available for iPhone and Android

Dark mode for WhatsApp offers a fresh look at a familiar experience. It’s designed to reduce eye strain in low light environments. And it helps prevent those awkward moments where the phone lights up the room.

 When designing dark mode we spent time researching and experimenting with a focus on two particular areas: 

  • Readability: When choosing colours, to minimize eye fatigue and use colours that are closer to the system defaults on iPhone and Android respectively.
  • Information Hierarchy:  to help users easily focus their attention on each screen by using colour and other design elements to make sure the most important information stands out.

 Users on Android 10 and iOS 13 can use dark mode by enabling it in system settings. Users on Android 9 and below can go into WhatsApp Settings > Chats > Theme > select ‘Dark’.

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