Date-wise News

The partnership will enable ABWPL to strengthen product offering by providing access to a network of gyms and fitness studios 

e4m Desk Jul 8, 2019 7:08 PM


The ad is now live and will be amplified in the next few days across all online and offline platforms

e4m Desk Jul 8, 2019 7:06 PM


The two-wheeler brand is said to be looking for an agency partner for driving innovative solutions

e4m Desk Jul 8, 2019 6:36 PM


The former Tata Communications Managing Director will reportedly join Vodafone Group as CEO of Vodafone Business September 2

e4m Desk Jul 8, 2019 5:58 PM


Malar, on COLORS Tamil, promises to be enthralling with memorable wedding moments and suspense in the coming week

e4m Desk Jul 8, 2019 5:29 PM

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As part of the larger campaign for Lay’s Wavez, the brand has also released a TVC

e4m Desk Jul 8, 2019 5:23 PM

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Conceptualised by Wunderman Thompson Mumbai, the campaign leverages key social media platforms including YouTube, Facebook, Twitter, and Instagram

e4m Desk Jul 8, 2019 4:42 PM


Waseem Amrohi, Founder and CEO of Inking Ideas, will be taking over as new CEO (India) & Director of Operations at Imagine Movies for MENA

e4m Desk Jul 8, 2019 4:38 PM


The company has successfully executed notable campaigns for the brand, including “#slurpunder45”, in the past

e4m Desk Jul 8, 2019 4:35 PM


The brand has created ‘Power Play’, an online game, and the highest scorer will get a chance to win a full year’s supply of Tasty Treat products

e4m Desk Jul 8, 2019 3:56 PM


Tirumalai comes with 13 years of experience in ‘Sell Side’ research and most recently served as a Director at the India Research unit of Credit Suisse

e4m Desk Jul 8, 2019 3:49 PM

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Customer engagement to be leveraged through walk-ins across 200+ offices of Max Life

e4m Desk Jul 8, 2019 3:34 PM


Reporting viewership from Pay and Free platforms separately would enable broadcasters to make more informed decisions pertaining to content and distribution

e4m Desk Jul 8, 2019 3:13 PM


Custom Mix Modeling solution will help FMCG advertisers measure sales ROIs of individual digital publishers using the same method as for TV and Print

e4m Desk Jul 8, 2019 2:48 PM


Gupta will replace Mahesh Narayanan, who was Country Manager for India from January 2019 to June 2019

e4m Desk Jul 8, 2019 2:25 PM

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This app launch was followed by an interactive panel discussion entitled ‘A Wholesome Work-Life Balance.’ 

e4m Desk Jul 8, 2019 2:20 PM


Customers can experience hundreds of Prime Day launches in Virtual Reality at select malls in top metros

e4m Desk Jul 8, 2019 1:40 PM


Shah to capture the true beauty of India in 10 days over 10 cities with OPPO Reno 10x Zoom

e4m Desk Jul 8, 2019 1:37 PM


From 20,645 entries, a total of 1,811 campaigns have been shortlisted by 220 preliminary judges around the world

e4m Desk Jul 8, 2019 1:03 PM