way2news

How Way2News transformed the hyper-local news ecosystem in India

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Founder & CEO of Way2online Raju Vanapala shares how Way2News became India’s number 1 hyper-local news app

Shreshtha Verma Feb 21, 2020 8:19 AM

Digital has the ability to personalise content for every user: Raju Vanapala, Way2News

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Vanapala, Founder, Way2News, on the hyper local news ecosystem in India and how digital technology is reaching even the remotest corners of the country

Shikha Paliwal Aug 2, 2019 7:23 AM

Local language digital ad spends to touch Rs 179 crore this year, says IAMAI

Local language digital ad spends to touch Rs 179 crore this year, says IAMAI?blur=25

A joint IAMAI and IMRB International study says that local language content will lead to 39% increase in internet users while digital ad spends on it would constitute nearly 5% of total digital ad spends

Abhinn Shreshtha Aug 10, 2015 9:01 AM