way2news

Digital has the ability to personalise content for every user: Raju Vanapala, Way2News

raju?blur=25

Vanapala, Founder, Way2News, on the hyper local news ecosystem in India and how digital technology is reaching even the remotest corners of the country

Shikha Paliwal Aug 2, 2019 7:23 AM

Local language digital ad spends to touch Rs 179 crore this year, says IAMAI

Local language digital ad spends to touch Rs 179 crore this year, says IAMAI?blur=25

A joint IAMAI and IMRB International study says that local language content will lead to 39% increase in internet users while digital ad spends on it would constitute nearly 5% of total digital ad spends

Abhinn Shreshtha Aug 10, 2015 9:01 AM