Way2News raises $14 million in Series B funding led by WestBridge Capital
The company is set to scale its operations, enhancing its technology, and further bolstering its presence in the South Indian market with the infusion
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Published: Sep 17, 2024 3:09 PM | 2 min read
Hyperlocal news platform Way2News has raised $14 million in a Series B funding round led by WestBridge Capital, with participation from renowned venture capitalist Sashi Reddi. This fresh infusion of capital, which follows the company’s Series A round two years ago, will drive Way2News' dominating presence in South India.
Founded in 2015 by Raju Vanapala, Way2News offers short, engaging news stories from trusted sources in local languages, leveraging its AI-powered, human-enhanced news delivery model to cater to user preferences. With technology, Way2News gives daily access to the news that matters most, bridging the information gap in villages and mandals with timely, easily accessible content that empowers them.
With this latest fund infusion, the company is set to scale its operations, enhancing its technology, and further bolstering its presence in the South Indian market. This strategic move aligns with the platform's broader goal of deepening its hyperlocal presence across the region, to reach people even at grassroots levels.
Raju Vanapala, Founder and CEO of Way2News, said, “Way2News is dedicated to delivering news that truly matters to language communities. We are thrilled to have a partner like WestBridge Capital, whose continued belief in our vision has been instrumental in supporting our growth. This investment is a step towards expanding our footprint into every household in South India, ensuring that all citizens can access timely and relevant news in their language. We focus on building an inclusive, dynamic, and engaging news experience for every Indian. With this funding, we aim to scale our platform further, bringing more communities into the fold.”
Rishit Desai, Partner at WestBrigde, said, “ Over the last few years, Way2News has made remarkable strides in democratizing access to local news across South India, effectively addressing a crucial gap in the market. Their rapid growth in the Telugu and Tamil markets is a testament to their vision and the strength of their model. We are excited to support their expansion across South India. We look forward to continuing our support for their vision to become the go-to platform for news, and we believe their unique approach will enable them to make significant inroads down south.”
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