vishal-shah
cricket?blur=25

Even as some warn of cricket fatigue setting in, media planners are largely optimistic about the series in terms of revenue generation for the broadcaster

Sonam Saini Oct 19, 2021 9:00 AM

Vishal Shah?blur=25

Managing Partner Vishal Shah believes that budgets are pretty much back and the overall mood is upswing with everyone being extremely excited to have an action-packed 6 to 8 weeks

Naziya Alvi Rahman Oct 14, 2021 8:49 AM

tv ads?blur=25

As per the recent TAM Adex data, categories like auto, personal care/personal hygiene, F&B, and paints have shown the maximum drop in ad volumes during April-May'21 when compared to Jan-March'21

Sonam Saini Jun 2, 2021 9:06 AM

gozoop?blur=25

Along with social media, Gozoop will also be helping the brand with influencer outreach

exchange4media Staff Aug 10, 2020 1:36 PM

Reels?blur=25

This format offers a new way to create and share short videos on Instagram

exchange4media Staff Jul 8, 2020 12:04 PM

Advertising?blur=25

According to TAM AdEx report, ad insertions on digital have decreased by 39%, while for Radio and Print the drop has been at 8% when compared with last year

Sonam Saini May 28, 2020 9:12 AM

Mediacom?blur=25

Rachana Monteiro has been elevated to lead one of MediaCom’s key portfolios – Agency Lead on P&G business

exchange4media Staff Apr 13, 2020 10:34 AM