vikram
Madison

The account was won in a multi-agency pitch and the account will be handled by the agency’s Delhi office, Madison Media Plus

exchange4media Staff Oct 4, 2019 11:09 AM

Carvaan Mini Assamese

Carvaan Mini Legends - Assamese comes pre-loaded with 351 super hit songs and offers other power-packed features like AM/FM, Aux, Bluetooth and USB

exchange4media Staff Oct 1, 2019 3:31 PM

recap

We bring you a roundup of the news that made headlines this past week

exchange4media Staff Sep 28, 2019 10:00 AM

conclave

The exchange4media Conclave was held in Mumbai on September 24 under the theme 'Creativity first: Brand engagement in the connected era'

exchange4media Staff Sep 27, 2019 12:25 PM

Samsung

Samsung’s latest ad film is centered around its Good Vibes app for the deaf-blind. Trivikram Thakore, Vice President, Samsung India, speaks to us about the idea behind the campaign and more

Misbaah Mansuri Sep 16, 2019 8:23 AM

Madison

The account will be handled by the agency’s Bangalore unit – Madison Media Omega

exchange4media Staff Sep 9, 2019 3:20 PM

Vikram Mehra, MD, Saregama

In his keynote session, Mehra, MD, Saregama India, explains how positioning a product in the right way — case in point Saregama Carvaan — can strike a chord with consumers

exchange4media Staff Sep 5, 2019 8:24 AM

Sakhuja

The debate was moderated by Vikram Sakhuja of Madison Media; participants included Satish NS, Haier Appliances; Laxman Tari, Legrand India; Akash Deep Batra, DBS Bank & Krishnarao S Buddha, Parle

exchange4media Staff Aug 30, 2019 8:39 AM

Madison

Datask will help brands understand information about customer demographics and psychographics

exchange4media Staff Aug 23, 2019 11:19 AM

Digital news

Industry experts attribute rise of news consumption on digital platforms to deepening internet penetration, content explosion in vernacular languages and cheaper data plans

exchange4media Staff Aug 16, 2019 8:01 AM

IRS

Reach of Print, Television, Radio and Cinema vis-à-vis the previous IRS quarter largely remains unchanged

exchange4media Staff Aug 14, 2019 4:10 PM

Horlicks

The campaign video, released on social media platforms, has caught the attention of various influencers who attempted the challenge and nominated their friends 

exchange4media Staff Aug 3, 2019 8:18 AM

VikramMehra

The Saregama MD on the new podcast feature in Carvaan 2.0 and how the company intends to partner with brands for curated content

Shikha Paliwal Jul 16, 2019 8:44 AM

sachin

Tendulkar was first roped in as the brand ambassador in 2010. The company has recently extended its partnership with him by five years

exchange4media Staff Jul 13, 2019 8:07 AM

Chillout

ChillOut: Gajendra Jangid, Co-founder and CMO of Cars24, is a fitness enthusiast, a voracious reader and a 'Game of Thrones' fan

exchange4media Staff Jul 13, 2019 7:55 AM

boost

As part of the campaign, Boost also encouraged youngsters to share exam tips and tricks with their brand ambassadors

exchange4media Staff Jul 9, 2019 1:31 PM

Luxury

Amish Shah, President, ALTR Created Diamonds; Shaankar Sen, Director, Senco Gold & Diamonds; Vikram Limaye, MD & CEO, NSE; Ramesh Nair, CEO, JLL, & Sarosh Mody, Director, Luxury Watch Works speak

exchange4media Staff Jul 3, 2019 8:14 AM

Cannes 2019 PG

Maithreyi Jagannathan, Associate Marketing Director, Healthcare P&G & Ajay Vikram CCO, Publicis Singapore, discuss 'Brands as a Force for Good' in the Behind The Work Stage session at Cannes 2019

Neeta Nair Jun 18, 2019 8:54 AM