vikas-chawla

Agencies that don’t own outcomes will be irrelevant: Social Beat’s Vikas Chawla

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At the e4m-iDAC Summit 2025, Vikas Chawla, Co-Founder of Social Beat, urged agencies to shift from being execution partners to becoming outcome owners

e4m Staff Oct 16, 2025 12:25 PM

e4m-iDAC 2025: Social Beat’s Vikas Chawla to decode strategies for growth in digital age

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The third edition of the Independent Digital Agency Connect (iDAC) conference will be held on October 15

e4m Desk Oct 13, 2025 12:52 PM

'Nothing is more powerful than a micro-community'

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Experts spoke on 'Built Thriving Communities Through Digital & Creative Media', at the e4m iDAC 2023

exchange4media Staff Jul 24, 2023 11:37 AM

Why does brand building get a leg up on OTT platforms?

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Vikas Chawla, Co-Founder and Director of Social Beat, on the branding vs performance debate & more

Neeta Nair Oct 12, 2021 6:56 PM

'Moment marketing should be done while staying into ethical realms'

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Experts compile a definitive rule book to avoid moment marketing faux pas

Mansi Sharma Aug 18, 2021 8:43 AM

IPL ads: Will adland hit more creative sixers amidst another lockdown?

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Adlanders believe that with the industry now well attuned to work from home, the sentiment with regards to ads is positive despite the challenges

Misbaah Mansuri Apr 20, 2021 8:57 AM