dentsu Webchutney - Uber?blur=25

The campaign has launched in The Hindustan Times and has started narratives on the subject across LinkedIn, Twitter and Instagram

exchange4media Staff Mar 22, 2021 1:37 PM


Brands across sectors such as automotive, OEM, OTT and BFSI are taking to Twitter to drive their messaging home

exchange4media Staff Nov 13, 2020 8:10 AM

Sanjay Gupta?blur=25

Guest Column: Sanjay Gupta, Marketing Director, India SA & APAC Rides Brand Marketing, Uber, stresses on the need for marketers to be meaningful in their actions and thoughtful in their communication

Sanjay Gupta Aug 3, 2020 8:21 AM

Manisha Lath Gupta?blur=25

Gupta was appointed as Uber's Marketing Head in March last year and oversaw marketing initiatives for Rides and Eats Business for India and South Asia

exchange4media Staff Feb 6, 2020 5:11 PM

Uber Newspaper Ad Mistake?blur=25

According to industry estimates, the brand is believed to have spent between Rs 3-5 crore overall on the print ad campaign

Misbaah Mansuri Dec 9, 2019 8:59 AM

Uber Safety Never Stops?blur=25

The two-month-long campaign will cover print, radio, digital, social and other channels in five different languages across India

exchange4media Staff Sep 29, 2019 10:00 AM

Varun Goswami?blur=25

He will be reporting to Manisha Lath Gupta, Marketing Director for India and South Asia

exchange4media Staff Jun 24, 2019 5:23 PM


Guest Column: Rishabh Sharma, Brand Strategist, Twitter India tells us how brands used the social media platform to change the dynamics of fan engagement and produce campaigns that awed audiences

Rishabh Sharma Dec 28, 2018 9:24 AM


The redesign process took nine months to conclude and was aided by brand consultancy Wolff Olins together with type foundry MCKL

exchange4media Staff Sep 17, 2018 8:53 AM

Amit Jain Uber?blur=25

Jain will now report directly to Uber's Chief Operating Officer, Barney Harford

exchange4media Staff Jul 12, 2018 12:43 PM


Parameswaran joined Uber in January 2017 before which he was CEO of Den Networks

exchange4media Staff Jun 20, 2018 12:33 PM


We list a few important stories that you may have missed in the week gone by

exchange4media Staff Jun 16, 2018 9:50 AM


Set against Kohli's narrative, the Badhte Chalein commercial showcases four real-life inspired examples of riders

exchange4media Staff Jun 11, 2018 1:13 PM


Uber India’s association with Virat Kohli will lay the foundation for a host of brand-led interventions in 2018

exchange4media Staff Mar 9, 2018 1:41 PM


Will Dara Khosrowshahi's first visit to India help Uber regain market share?

Neeta Nair Feb 23, 2018 1:48 PM


We list some of the most important stories that you may have missed in the week gone by

exchange4media Staff Aug 12, 2017 8:06 AM