The MD of TTK Prestige was speaking at e4m Pitch CMO summit - South edition on the topic ‘From Pressure Cookers to Kitchen Appliances: Delighting Consumers Through Innovation’

exchange4media Staff Sep 27, 2022 6:17 PM

pitch cmo?blur=25

Summit will be held on-ground on 23rd September from 9 AM onwards and the theme this year is 'Building Powerful Brand Stories'

exchange4media Staff Sep 20, 2022 8:16 AM


Chandru Kalro, Managing Director, TTK Prestige, spelled out how brands can find their purpose and how marketing has changed towards building a relationship

exchange4media Staff Mar 25, 2021 12:53 PM

22 feet tribal?blur=25

The agency will steer the digital transformation of the brand from digital marketing to e-commerce and all touchpoints of the consumer’s journey

exchange4media Staff Apr 6, 2020 1:31 PM


Innovation and connecting with customers in all ways possible is their mantra for successful marketing communication

Akshata R Murthy Dec 11, 2017 8:47 AM

MAA Foundation hosts 36th Ayaz Peerbhoy Memorial Lecture?blur=25

TT Jagannathan, Executive Chairman, TTK Prestige Ltd and Chairman, TTK Group of Companies, shares his journey, experiences at largely attended event

exchange4media Staff Feb 6, 2017 3:38 PM

Rs 5 lakh for 10-second spot? Are marketers taking the World Cup bait??blur=25

Odd match timings, Indian team's recent poor performance and higher ad rates could dampen marketers' enthusiasm of associating with the ICC World Cup 2015

Collin Furtado Feb 5, 2015 9:09 AM

National & local brands employ innovative marketing strategies down south this Diwali?blur=25

From upping ad spends to creating customer-centric Diwali offerings, brands in South go all out this festive season to enhance sales

Deepa Balasubramanian Oct 27, 2014 8:14 AM

Ad spends in consumer durables & FMCG sectors to rise with the new government??blur=25

The general sentiment is upbeat post the NDA win. But will it result in positive consumer sentiment, higher sales and ad spends in consumer durables & FMCG sectors? Experts evaluate the prospects

Abhinav Trivedi May 27, 2014 7:10 AM

IPL-7 – Keep the tournament transparent, say marketers?blur=25

Marketers have welcomed the initiatives taken by BCCI to make the tournament more transparent. However, most are adopting a wait and watch policy as far as investing in the property is concerned

Abhinav Trivedi Jan 28, 2014 9:46 AM

STAR’s Indian cricket team sponsorship: What prompted the move??blur=25

Extending brand equity & viewership base, getting edge over competition and capitalising on the burgeoning cricket sentiment are the prime reasons for STAR's decision

Abhinav Trivedi Dec 10, 2013 8:23 AM

“Our strategy is to provide enhanced value equation to consumers”?blur=25

As long as I can touch the consumer’s heart & say I am providing you far better value than any other brand, my growth is happening, says Chandru Kalro, COO, TTK Prestige

Deepa Balasubramanian Nov 16, 2013 8:27 AM

TTK Prestige brings back its iconic tagline to engage millennial women?blur=25

Chandru Kalro, COO, TTK Prestige explains why the tagline 'Jo Biwi Se Kare Pyaar, Woh Prestige Se Kaise Kare Inkaar' is still relevant while targeting the contemporary & aspirational women

Simran Sabherwal Oct 30, 2013 8:00 AM

Vijay TV launches Mahabharata in Tamil?blur=25

The show is targeted at the youth. Digital, OOH, on-ground, radio & print media are being used for promotions. Special episodes with scholars, explaining the intricacies of the epic have been created

Deepa Balasubramanian Oct 10, 2013 8:03 AM

TOI, TTK Prestige in exclusive marketing pact for ‘Times Experiences’?blur=25

The Times of India and TTK Prestige bring to the audiences of the Times of India, the ‘Times Experiences’. ‘Times Experiences’ is a new initiative, whereby The Times of India will be providing marketing solutions to its partner, TTK Prestige, through advertisement coverage and activation initiative. The Times of India will cover this initiative editorially, where it will put forth unique solutions to cooking and benefits of induction coking.

exchange4media Staff Oct 12, 2010 11:26 AM