ET Catalyse?blur=25

Powered by Times Internet, the series will bring together marketing leaders for engaging discussions on marketing, brand building, digital strategies and relevance of media metrics

exchange4media Staff Jan 7, 2020 4:38 PM

Hitesh Raj Bhagat?blur=25

In this new role, Bhagat will be spearheading the communication and positioning strategies for the brand across the country

exchange4media Staff Sep 20, 2019 12:17 PM


Talati has previously worked with ABN Amro Bank, Contract Advertising, DDB Mudra Group, BBH and The Economic Times

exchange4media Staff Jul 15, 2019 3:34 PM


The dailies have added 1.8 crore additional readers since IRS 2017, while magazines are stronger with 90 lakh more readers

exchange4media Staff Apr 27, 2019 9:22 AM


The website promises to bring fast, reliable, insight-rich analysis in times when the readers are flooded with ‘breaking news’, and great conversations among an elite community of opinion leaders

exchange4media Staff Apr 25, 2018 8:54 AM

The Economic Times unveils telecom news portal will provide a comprehensive round up on telecom sector news, locally & globally, as well as in-depth analysis across varied topics such as technology, voice, VAS & allied sectors

exchange4media Staff Oct 30, 2013 5:17 PM

Vivid: Losing Crest?blur=25

BCCL published the last edition of TOI Crest on July 20. Acc to Annurag Batra of exchange4media, "Gone are the days when newspapers were soul of the country; now it is the revenues that rule"

Annurag Batra Jul 30, 2013 8:19 AM

OAP is best place to work in Advtg and Mktg industry?blur=25

Outdoor Advertising Professionals (OAP) has been recognised as the Best Advertising & Marketing Company by the Great Place to Work and The Economic Times

exchange4media Staff Jul 18, 2012 10:34 PM

IRS 2011 Q4: Strong growth for TOI, Hindu, HT?blur=25

IRS 2011 Q4 results have brought much cheer to the English dailies’ camp with seven dailies seeing growth. Mumbai Mirror has overtaken ET in terms of AIR

Shanta Saikia Mar 6, 2012 7:36 AM

 IRS 2011 Q2: Dailies register decline in HP; mixed results for periodicals?blur=25

It has turned out be a bad year for dailies in Himachal Pradesh as per the IRS 2011 results. While the combined yearly drop in average issue readership (AIR) of the top nine dailies totalled 1.07 lakh, the total increase in AIR trailed close behind at 95,000.

Sai Prasanna Oct 17, 2011 10:46 AM

IRS 2010 Q4: Decline for English dailies in Mumbai; HT grows?blur=25

Four out of the top five English dailies have seen readership decline in Mumbai.

Nitin Pandey Mar 15, 2011 11:04 AM

Mixed Media: Why I have re-subscribed to The Economic Times (and more April Fool headlines I wish were true)?blur=25

Since it’s that time of the year when GoaFest results are leaked, Pradyuman Maheshwari reasons why he has re-subscribed to the numero uno pink paper. Plus, a relook at last year’s April Fool headlines that he wished were for real, and five more all-new headlines.

Pradyuman Maheshwari Mar 30, 2010 8:31 AM