Sruthijith KK at 42: How his editorial journey mirrors a new era in business journalism

Sruthijith KK has consistently pushed Indian business journalism to evolve with the times. Currently serving as Executive Editor at The Economic Times, Sruthijith has emerged as one of the most influential editorial leaders of his generation, known for blending rigorous reporting with a sharp digital sensibility.

Over the years, Sruthijith has worked across some of the most respected newsrooms in India and globally. His journalism has largely focused on macroeconomics, public policy, corporate governance, technology, and the intersection of business and society. He has been closely associated with explanatory journalism, long-form analysis, and opinion-led storytelling that breaks down complex economic developments for a wider readership.

Before joining The Economic Times, Sruthijith served as Editor-in-Chief at Mint, where he played a key role in strengthening the publication’s analytical voice. During his tenure, Mint sharpened its focus on policy reporting, startup and technology coverage, and data-driven explainers, while also expanding its digital-first editorial strategy. His leadership helped reinforce the brand’s reputation for credibility and depth in business reporting.

Sruthijith’s editorial journey also includes significant stints at HuffPost India, where he led coverage on politics, economy, and social issues with a strong emphasis on original reporting and opinion. His work there was marked by a focus on narrative journalism and context-rich stories that connected economic developments with everyday impact.

He has also worked with global media organisations such as Quartz under Atlantic Media and PaidContent from Guardian News & Media, contributing to coverage that examined global business trends, media economics, and the changing nature of digital publishing.

In addition, Sruthijith has had a professional association with Apple Inc, where he was involved in editorial and content strategy roles, further strengthening his understanding of platforms, technology, and audience behaviour. This experience has shaped his approach to modern newsroom leadership, where content quality and digital distribution go hand in hand.

Since joining The Economic Times as Executive Editor in 2023, Sruthijith has been instrumental in steering the newsroom through a phase of editorial transformation. His work has focused on strengthening digital storytelling, refining newsroom processes, and ensuring that ET’s business journalism remains authoritative while being accessible to a new generation of readers.