According to Zenith’s Advertising Expenditure Forecasts, global e-commerce advertising could transform the way brands convert customers online & add about US$100bn of new money into the market

exchange4media Staff 03-December-2018

Zenith has elevated its Managing Partner and Head, West & South, Ajit Gurnani to the role of Chief Client Officer, and Jai Lala has been appointed as Chief Operating Officer

exchange4media Staff 25-October-2018

The mandate covers the entire spectrum of traditional media, while the digital duties will continue to be handled by Performics.Resultrix

exchange4media Staff 23-August-2018

The FMCG major called for a review after five years in November 2017 which saw some leading media groups from across the country participate

exchange4media Staff 07-December-2017

Honeywell is a fortune 100 company and a technology powerhouse

exchange4media Staff 29-August-2017

Zenith India, part of Publicis Media wins the media mandate for Parle Products which includes categories across biscuits, snacks, rusk & chocolates.

exchange4media Staff 19-December-2016

The mandate includes full range of digital, including search engine optimisation (SEO)

exchange4media Staff 06-May-2016

This mandate includes the full range of digital capabilities including Communication planning, Search, Display, Mobile and Analytics

exchange4media Staff 20-October-2015

The automated system of buying ads maybe the latest trend in digital marketing, but marketers and publishers are not exactly rushing to embrace the technology yet. We find out why...

Abhinn Shreshtha 25-August-2014

Gulrez Alam moves to Singapore as Chief Development Officer, APAC. Tanmay Mohanty will be taking on the mandate of MD, Performics India

exchange4media Staff 09-January-2014

Mohanty will be reporting to Gulrez Alam, COO - Global, Resultrix. He moves from Interactive Media and Communication Solutions

exchange4media Staff 22-August-2012