pratap-bose
The Social Street AMPs It Up

Partners with Amsterdam-based brand and music consultancy authority to help brands bring to life a sonic identity for themselves that is clutter-breaking, relevant and unique

exchange4media Staff Apr 13, 2017 11:30 AM

I don't think I will ever have any problem winning business: Pratap Bose

Pratap Bose Founding Partner & Chairman on his unsavoury tag of the ‘Pied Piper’ getting Social Street beyond the shores of India, anchor clients and more

Priyanka Mehra Jul 13, 2016 8:59 AM

2016 to witness increase in creative hot shops: Industry experts

The trend of ad honchos starting on their own has been on the rise in the last one year. From creative heads like Abhijit Awasthi, Pratap Bose, Satbir Singh and Chraneeta Mann, who quit their high-profile jobs to start-off on their own, experts predict 2016 will witness an increase in such creative hot shops.

Sarmistha Neogy Jan 28, 2016 8:18 AM

The Social Street curates the 6th Annual United Nations Young Changemakers Conclave

This year, the theme of the conference was "Make in India: Sustainable Development," urging the youth to take initiative and inspire them to make a real change in the society, by exploring the latest innovations and discussing current affairs

exchange4media Staff Jan 12, 2016 1:17 PM

The Social Street appoints Deepak Singh as Chief Creative Officer

The veteran art director will be based in Mumbai and report to The Social Street Founding Partner and Chairman, Pratap Bose.

exchange4media Staff Jan 7, 2016 3:09 PM

The Social Street launches Branded Content & Entertainment division; appoints Pamita Seth as head

Seth brings with her around 13 years of experience having worked in organizations like Radio Mirchi & ABSIL (The Times of India Group). Her earlier stint was with Mates (Madison)

exchange4media Staff Aug 12, 2015 8:07 AM

The Social Street launches Retail Practice; hires top talent from Cheil Communications

TSS Retail practice officially launched on 1st Aug in Mumbai, and will operate out of its three regional headquarters – Mumbai, Delhi & Bangalore. Asheesh Tyagi, ex-VP Cheil India – Retail Marketing Operations, will lead the Retail practice based out of Delhi NCR office

Priyanka Mehra Aug 3, 2015 8:23 AM

Pratap Bose, Mandeep Malhotra & 2 others launch advertising conglomerate 'The Social Street'

Arjun Reddy, an entrepreneur who owns and runs a diversified portfolio of businesses, and Pradeep Uppalapati, who was a Senior Director and India Lead for Global Corporate Development Team at Accenture, partner Bose and Malhotra

Priyanka Mehra Jun 22, 2015 8:03 AM

Samyak Chakrabarty to exit DDB Mudra as Chief Youth Marketer

Going forward he will be setting up Social Quotient - India's first Social Cause Marketing and Communications company. He is also contemplating on collaborating with Pratap Bose to take Youth Marketing as a concept to the next level

Priyanka Mehra May 13, 2015 9:02 AM

Pratap & Mandeep’s upcoming conglomerate attracts talent: Does it spell trouble for DDB Mudra?

Industry sources indicate that around 30 employees have left the agency across verticals in the last week and another 25 are expected to leave. Pratap Bose confirmed that exits from Mudra would be joining him, Madhukar Kamath maintains the exits have been only from OOH

Priyanka Mehra May 12, 2015 8:41 AM

Goafest celebrates 10 years; announces first list of speakers

First list of speakers for the Knowledge Seminars includes Ted Lim- CCO, Dentsu Aegis Network Asia Pacific, Alan Moseley- President and Creative Officer, 180 Amsterdam, Neil Stewart- Head of Agency, APAC Region, Facebook, Guy Abrahams- Worldwide Strategic Marketing Officer, ZenithOptimedia and Devdutt Pattanik- Author & Mythologist

exchange4media Staff Mar 3, 2015 3:54 PM

Pratap Bose launches his blog

The articles will be topical, covering advertising, media and the communication business at large, says Bose

exchange4media Staff Dec 12, 2014 10:36 AM

Pratap Bose launches his blog

The articles will be topical, covering advertising, media and the communication business at large, says Bose

exchange4media Staff Dec 12, 2014 9:05 AM

 Goafest 2015 to be held from 9th April to 11th April

The venue will be Grand Hyatt, Bambolim. The ABBYs will also be held on all the three days

exchange4media Staff Nov 20, 2014 4:15 PM

Pratap Bose elected President of Ad Club; Bhaskar Das is Vice President

Other Ad Club office bearers for 2014-15 include Raj Nayak (Secretary), Ajay Kakar (Joint Secretary) and Ravi Rao (Treasurer). Shashi Sinha is the immediate Past President of the Ad Club

exchange4media Staff Sep 12, 2014 1:07 PM

Goafest 2014 saw more agencies participating at an aggregate level than in 2013

Goafest 2014 saw 11% more agencies entering their work compared to 2013. The actual number for 2014 stood at 184 compared to 166 in 2013

exchange4media Staff Jul 10, 2014 8:20 AM

One bad day shouldn't create prejudices: Pratap Bose

The President of Ad Club & Chairman of the Awards Governing Council, in a candid chat, talks about making Goafest 2014 a success even as the festival has drawn flak from a section of adlanders

Priyanka Mehra May 15, 2014 9:52 AM

Goafest 2014: Prasoon Joshi, Agnello Dias among Jury Chairs for Creative Abbys

Prasoon Joshi is jury Chairperson for Integrated Advertising; Agnello Dias will lead Films Jury. Alok Nanda, Sonal Dabral & Ashish Chakravarty are among the other Jury Chairpersons for Creative Abbys

exchange4media Staff May 14, 2014 7:50 AM

We lost the entrepreneurship spirit & fun post the acquisition: Pratap Bose

Bose, who recently bade adieu to the DDB Mudra Group, shares his take on WPP, Publicis-Omnicom Group & more, and adds, "We should never have let profits to dominate our lives"

Priyanka Mehra Apr 14, 2014 8:47 AM

No replacement for Pratap Bose

Bose quits DDB Mudra Group after a six-year stint. He is currently weighing in the job opportunities & said that his decision to quit stems from Madhukar Kamath getting a four-year extension

Priyanka Mehra Apr 8, 2014 9:37 AM

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