poulomi-roy
Roy, CMO, RSH Global shares how they conceptualised the TVC for Joy Personal care which encourages women to brush off societal pressures
As part of the mandate, Initiative will handle integrated media planning and buying for JOY & X-MEN brands
exchange4media Staff 18-March-2019
Guest Column: Poulomi Roy, Chief Marketing Officer, RSH Global explains why Indian youth need to move from the 'You Only Live Once' philosophy to 'You Also Grow Old' in terms of personal care
To scale up the manufacturing, the company is putting up a new facility at Guwahati that will be inaugurated in next 6 months
exchange4media Staff 03-November-2016
The portfolio consists of multiple variants of face Wash, face Scrubs, face packs, creams, lotions and shampoos. The annual marketing spend on the portfolio is estimated to be around Rs 50 crore
exchange4media Staff 02-July-2015
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