As part of the campaign, the brand will be launching 4 new collections with a total of 300+ designs across the festive season

exchange4media Staff Sep 30, 2022 7:04 PM


The #CloserWithMelorra campaign shows a brother recollecting the times his sister was there for him

exchange4media Staff Jul 30, 2022 8:43 AM

Shraddha Kapoor?blur=25

The brand's quirky ad film provides respite to the age-old concept of buying jewellery to only be stored in lockers

exchange4media Staff Apr 4, 2022 3:45 PM


In its #groovineveryday campaign, the brand is recognizing the passion, aspirations, paths, and journeys of women

exchange4media Staff Mar 7, 2022 12:35 PM

Kushal Singh?blur=25

Prior to this, Singh was the Vice President of Marketing at Domino’s India

exchange4media Staff Feb 23, 2022 1:40 PM


The brand challenges the idea of gold jewellery being suited only for traditional celebrations

exchange4media Staff Apr 24, 2021 7:08 AM


The brand has flagged off its festive season campaign with the launch of the TVC

exchange4media Staff Oct 24, 2020 8:00 PM


The agency will handle the jewellery brand’s media planning, media activation and content innovation in India

exchange4media Staff Oct 12, 2020 10:30 AM


The campaign celebrates daughters in all their glory and how they have been a ray of hope in these uncertain times

exchange4media Staff Sep 27, 2020 6:00 PM


The brand will use the funding to reach deeper into the markets, improve its technological capabilities, and undertake product upgrades

exchange4media Staff Sep 23, 2020 3:10 PM


The brand has lined up an array of quirky contests and videos, among other things, ahead of the Day

exchange4media Staff Sep 7, 2020 3:22 PM


The campaign urges men to go beyond roses, teddies and chocolates and celebrate their women with something that will last more than a day

exchange4media Staff Jan 25, 2020 4:05 PM

Dentsu India Slingshot?blur=25

As part of the mandate, the agency will handle all marketing communications, campaign designs, media consulting and demand planning duties for the brand

exchange4media Staff Dec 23, 2019 12:21 PM


The ad film revolves around the insight that millennial women are bold, independent and experimental

exchange4media Staff Oct 7, 2019 2:34 PM

Vincent Dominic Braganza?blur=25

Braganza has over 23 years of experience in areas such as marketing, merchandising, sales, operations, retail, manufacturing and business development

exchange4media Staff Jul 9, 2019 3:40 PM


At Melorra, Iyer will head Marketing and Customer Relationship Management

exchange4media Staff Jun 4, 2018 1:35 PM

Dentsu India partners with to launch its first brand film?blur=25

Conceptualized by Dentsu India, the film takes inspiration from the business model follows – a new jewellery trend every week, from the Runway to Indian women’s wardrobe

exchange4media Staff Oct 24, 2016 12:43 PM