marketing-effectiveness
Cecil De’ Santa Maria?blur=25

Cecil De’ Santa Maria, CEO, ORRA, revealed that the brand is focusing on strengthening its position as an omni-channel brand in the coming year

Misbaah Mansuri Apr 7, 2021 8:24 AM

Salesforce?blur=25

Salesforce-e4m webinar: The panel concluded that to manage building a unified view of customers, there are five key areas to look at - quality, timeliness, data integration, consent and identity

exchange4media Staff Jan 20, 2021 8:42 AM

e4m Conclave Panel?blur=25

e4m Conclave: On the panel were Shivam Ranjan, Deepali Naair, Saurabh Varma, Samyukta Ganesh Iyer and Vani Gupta Dandia

exchange4media Staff Jan 19, 2021 8:50 AM

Ashish Jalan?blur=25

Ashish Jalan, Director & CEO, Concept Public Relations, says, the concept has always been at the forefront of ideation and we are happy that Epigamia has seen this in our thinking

exchange4media Staff Dec 16, 2020 12:41 PM

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Giving some invaluable marketing tips, Mathias spoke on ‘Battleground Digital: The Challenges Staring At The Marketer In 2018’ at exchange4media’s digital marketing conference Techमंच

exchange4media Staff Jun 29, 2018 8:59 AM

Unlocking marketing effectiveness is seven steps away?blur=25

Marketers in India spend over $5 billion each year, but it's estimated that up to 30% misses its mark. Nielsen India has developed a framework to guide marketers through their budget allocations & increase their ROI

exchange4media Staff Jul 9, 2014 8:27 AM

Lenovo’s Ajay Kaul is Jury President @AME 2013 Awards?blur=25

Unilever’s Vijay Sinha, Vodafone’s Anuradha Aggarwal, Grey Group’s Nirvik Singh & Mindshare’s Ravi Rao are some other Indians on the Awards jury

exchange4media Staff Feb 22, 2013 7:56 PM

Ajay Kaul is Jury President at FAME 2013?blur=25

Terry Savage, Lions Festivals says, “Festival of Asian Mktg Effectiveness 2013 sees new categories; inspiring work expected from APAC”

exchange4media Staff Jan 25, 2013 7:15 PM