isobar-india
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KickStrat consists of 3 months of classroom training and research projects; chosen few will advance to next 3 months of on-the-job training

exchange4media Staff May 26, 2020 4:25 PM

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#MeetTheZ survey reveals that the centennials are an ambitions, pragmatic, liberal and gregarious lot with strong family values and a strong grip on their lives

exchange4media Staff Mar 26, 2020 5:34 PM

Rohit Mukherjee?blur=25

Prior to this, Mukherjee was Associate Creative Director with Bates India

exchange4media Staff Mar 13, 2020 10:10 AM

Short format video?blur=25

By embracing TikTok wholeheartedly, the Indian audience has also declared its love for short form video formats, pushing others to venture into the space. But can the market accommodate more players?

Shikha Paliwal Feb 20, 2020 8:32 AM

Diageo India and Isobar?blur=25

Isobar India will manage integrated communications for Diageo's Antiquity and Captain Morgan, along with the digital duties for Signature and Royal Challenge

exchange4media Staff Feb 3, 2020 10:42 AM

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Isobar South Asia Group MD Jasani and Director Buthgumwa recount their spectacular one-year journey with the agency and tell us why they want to build exceptional brands with exceptional people

Shikha Paliwal Jan 22, 2020 9:08 AM

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Isobuzz will offer solutions to challenges such as identifying the right set of influencers for a brand, along with their followers

exchange4media Staff Jan 7, 2020 11:14 AM

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The account will be handled from the agency’s Mumbai office

exchange4media Staff Oct 7, 2019 1:19 PM

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The playbook unpacks the potential impact of Voice on the global media and marketing industry

exchange4media Staff Sep 10, 2019 12:01 PM

retaining clients?blur=25

Raghu Bhat, Scarecrow M&C Saatchi; Rohit Ohri, FCB India; Priya Choudhary, MediaCom; Sulina Menon, OMD India and Gopa Kumar, Isobar, on how to garner long-term relationships with clients

Noel Dsouza Jul 1, 2019 8:52 AM

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Isobar India, a digital agency belonging to the Dentsu Aegis Network, conceptualised and created the TVC for Visa’s Tap to Pay campaign for contactless cards

Rasika Kiran Upasani Mar 14, 2019 8:50 AM

Her Courage Lessons?blur=25

Latest campaign by Isobar India takes influence from popular children’s rhymes, each film throws light on a prevalent fear that parents unintentionally pass on to their daughters

exchange4media Staff Mar 7, 2019 7:29 PM

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viewCent is based on Deep Machine Learning and can precisely forecast the kind of consumer attention that a particular type of content can achieve within a specific given time

exchange4media Staff Nov 20, 2018 4:35 PM

OppoDiwali?blur=25

The ad featuring Kiara Advani has clocked over 7,040,483 views on YouTube (at the time of filing this article)

Misbaah Mansuri Oct 31, 2018 9:05 AM

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Marks & Spencer, with 67 stores across 30 cities in India, had signed a JV with Reliance Retail in 2008 making it Marks & Spencer Reliance India Pvt Ltd

exchange4media Staff Oct 3, 2018 10:09 AM

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Isobar India won the account following a multi-agency pitch and will manage the brand from its Delhi office.

exchange4media Staff Sep 19, 2018 10:41 AM

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Shamsuddin Jasani, Group MD of Isobar - South Asia, speaks about building it as the agency for the digital age as it completes a decade on August 26

Venkata Susmita Biswas Aug 20, 2018 8:58 AM

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Isobar India along with AMNET India, the programmatic media buying division of Dentsu Aegis Network, will manage the account from its Delhi office

exchange4media Staff Jul 19, 2018 10:42 AM

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Founder, Creative Director, Cartwheel Creative Consultancy on Kotak Mahindra Bank's latest ad promoting the brand’s digital bank service 811

Misbaah Mansuri Jul 2, 2018 8:59 AM

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Isobar’s core idea was to enhance and capture the bond between the mother’s voice and her kid’s reaction in an engaging, yet relatable manner

exchange4media Staff May 28, 2018 1:00 PM