India’s Sons?blur=25

The film has been directed by Deepika Narayan Bhardwaj & Neeraj Kumar and produced by Shonee Kapoor

exchange4media Staff Apr 26, 2022 11:26 AM

Tata Tea Gold Bengal Campaign?blur=25

The West Bengal exclusive film is conceptualized by Mullen Lintas & created by Shoojit Sircar

exchange4media Staff Dec 12, 2020 6:00 PM


The total number of movies released nationwide increased by 14% from 951 in 2017 to 1,087 in 2018, says the report

exchange4media Staff May 28, 2019 11:39 AM

Decoding the Indian film mktg formula - more of the same?blur=25

If one compares the dynamics of films in India with the rest of the world, Indian film marketers come off as formulaic approach-oriented, who shy away from experimenting like their Western counterparts

Manasa Mantha Jan 24, 2014 8:03 AM

Reporter’s Diary: Being Bollywood...?blur=25

Reporter Priyanka Nair talks about her transition from a mere Bollywood film buff to an expert eye on films as a marketing and branding medium

Priyanka Nair Sep 22, 2012 9:22 PM