fantasy-gaming
fantasy sports?blur=25

Despite the palpable impact of IPL suspension, gaming platforms are now planning to offer a wider range of sports like kabaddi, football, basketball and baseball to entice users

Ruhail Amin May 12, 2021 8:52 AM

MPL?blur=25

Abhishek Madhavan, SVP, Growth and Marketing, MPL, shares that after the brand’s last IPL association, the number of fantasy gamers increased by more than 7x

Misbaah Mansuri May 6, 2021 8:58 AM

IPL?blur=25

Industry players outline their strategies to drive user growth during the tournament

Javed Farooqui Apr 23, 2021 8:30 AM

Vikrant Mudaliar?blur=25

Dream Sports & Dream11 Chief Marketing Officer Vikrant Mudaliar shared that they have invested in strong multimedia campaigns across various platforms that feature curated content for cricket fans

Javed Farooqui Apr 20, 2021 8:25 AM

EWar Games?blur=25

The users will have the opportunity to create their own Fantasy Cricket teams, participate in a variety of contests or leagues and win huge cash prizes and rewards

exchange4media Staff Apr 14, 2021 5:01 PM

Harbhajan Singh?blur=25

The new campaign #letspanga announced by the fantasy gaming platform will have the cricketer as the lead face

exchange4media Staff Apr 8, 2021 12:57 PM

FantasyDangal?blur=25

Dangal Games CEO & Founder Varun Mahna expects the number of fantasy game users to grow from 10 crore to 80 crore in the next two to three years

Javed Farooqui Apr 7, 2021 8:14 AM

gamign24?blur=25

Kanungo, Director-Brand & Marketing Strategy, Games24x7, says the company will run ads on TV, Disney + Hotstar, digital platforms and traditional performance marketing channels during live IPL matches

Misbaah Mansuri Apr 2, 2021 8:34 AM

gaming?blur=25

Despite the exponential growth of online gaming, industry experts believe that the genre needs a lot of evangelising effort before the advertising community takes it by storm

Mitaksh Jain Mar 5, 2021 8:00 AM

dream11?blur=25

Dream11 now becomes the official fantasy partner of the NBA, WNBA and G League in India

exchange4media Staff Dec 23, 2020 4:52 PM

Fantasy gaming?blur=25

Industry watchers say the category, seen making a big advertising splash this IPL, should advertise responsibly with brands getting endorsers to talk about playing it the right way

Misbaah Mansuri Sep 23, 2020 8:47 AM

Yuvraj Singh?blur=25

The digital film for #DumHaiTohYahanKhel campaign has been conceptualised by Edelman India

exchange4media Staff Jul 4, 2020 9:13 AM

Vinit Godara?blur=25

Godara, the Co-Founder and CEO of MyTeam11, speaks about his company's resilience during the crisis and the future of fantasy gaming

Sanstuti Nath Jun 24, 2020 8:56 AM

myteam?blur=25

The game offers s a Rs 2000 sign-up bonus for all the new users and Rs 1000 bonus on each successful referral by an existing user

exchange4media Staff Apr 29, 2020 10:00 PM

Sports Tiger?blur=25

The tournament features eight teams which include the likes of Hsinchu Titans, Taiwan Daredevils, TCA Indians, Taiwan Dragons, Chiayi Swingers, PCCT United, ICCT Smashers and FCC Formosans

exchange4media Staff Apr 28, 2020 10:00 PM

Tamannaah for Mobile Premier League?blur=25

Tamannaah joins Virat Kohli, who recently renewed his association with MPL as brand ambassador, and she will represent and endorse the brand across channels

exchange4media Staff Mar 4, 2020 3:26 PM

CricPlay?blur=25

CricPlay is also hosting T20-themed ‘Challenger Leagues’, a closed group leagues for users to compete with other users on the app to win several prizes

exchange4media Staff Apr 17, 2019 3:46 PM