CVL Srinivas?blur=25

At Pitch CMO Summit 2019 held in Chennai on Friday, CVL Srinivas, Country Manager, India, WPP, decoded what it takes to reign over consumers' hearts through powerful personalization

exchange4media Staff Oct 5, 2019 8:03 AM


Industry observers say that when users are blocking intrusive ads, reward-based advertising might be the way ahead to restore the lost sheen of consumer engagement

Misbaah Mansuri Aug 19, 2019 8:37 AM

Akshay Kumar?blur=25

Dollar will have 360-degree advertising campaign across Print, Electronic, Outdoor & Online media 

exchange4media Staff Feb 25, 2019 2:51 PM


Kapadia brings in his rich experience of holding senior level positions with various media houses like Lokmat, Jagran 18, Divya Bhaskar group, and Chitralekha

exchange4media Staff Jul 28, 2017 3:03 PM

Dollartune's 'watch ads, get paid' model gains app a million page views?blur=25

In conversation with exchange4media, Raja Gupta, CEO, BrandAdEmedia Solutions, tells us about the app’s USP, expansion plans, brands working with the app and more

Misbaah Mansuri Jun 28, 2017 7:33 AM