dinamalar

After a bumper Diwali season, expectations were high about growth during Pongal

Simran Sabherwal 15-January-2019

Dinamalar iPaper will allow the publication to engage more with readers through online actions such as ‘Like’, ‘Dislike’ and ‘Comment’ on the published content

exchange4media Staff 16-August-2018

Website is an attempt to promote music in all genres aiming to reach Tamil audience that has a global outlook

Deepa Balasubramanian 15-December-2014

Even though the political environment has been a dampener, print players line up innovations and offers to make the most of the festive ad spends

Deepa Balasubramanian 17-October-2014

Tough economic conditions have taken a toll on the year-end advertising buzz as marketers struggle to tempt consumers to make purchases even as the festive season draws to a close

Deepa Balasubramanian 02-January-2014

King’s mandate is to explore options to maximise advertising revenues for Dinamalar. Prior to this, he was Station Director at Radio One, Chennai

Deepa Balasubramanian 28-September-2013

The cover price is expected to be between Rs 3.50 and Rs 4. The paper will have an initial print run of six lakh copies. Asokan Krishnamurthy is the Editor of the new daily

Deepa Balasubramanian 07-September-2013

With ad budgets getting decentralised, volume of advtg has shown higher growth in tier II & III cities of Tamil Nadu, says the Director of Dinamalar Group

Deepa Balasubramanian 30-July-2013

Subramaniam has been appointed as Vice-President & National Head, Marketing for Thanthi TV. He moves from HT Media

Deepa Balasubramanian 30-November-2012

Media planners & ad men don’t understand the culture in South India, not allowing expansion of national advertisers, say Chennai media professionals

exchange4media Staff 25-June-2012

As per IRS 2011 Q2 results for the Chennai market, the quarter-on-quarter average issue readership (AIR) figures show more promise in the dailies segment as compared to year-on-year numbers. The magazine segment looks bleak with most periodicals showing a decline in AIR over last year.

Sai Prasanna 11-October-2011

Tamil daily Dinamalar, which recently turned 60, has brought on board Skandraaj to head its marketing initiatives. He is well-known for his marketing strategies and will look after pan-India for the paper’s Chennai, Madurai, Puducherry, and Coimbatore editions.

Sai Prasanna 04-October-2011

Five out of six topline Tamil dailies have witnessed decline in average issue readership (AIR) as compared to the corresponding period last year. However, when compared to the previous quarter, the trends did give some relief to Tamil dailies as almost all of them witnessed growth in AIR.

Nitin Pandey 03-October-2011

Dinamalar.com, the website of the Tamil publication, has launched an app for Android mobile phone users. The launch closely follows in the heels of unveiling of the publication website’s iPad app a couple of weeks ago, the new app hopes to tap into yet another pocket of the Tamil audience that incessantly stays connected to the news from across the globe.

exchange4media Staff 03-October-2011

Tamil weeklies have lost nearly 6.78 lakh readers, registering an AIR of 23.72 lakh. Fortnightly and monthly magazines have also witnessed declining trends.

Nitin Pandey 22-June-2011

Dinamalar, World’s No.1 leading Tamil Daily Newspaper & No. 1, Indian Publication Portal unveiled its iPhone & iPod app today. The first Tamil publication to be present on iPhone and iPod, Dinamalar’s app has been created with the latest technology to ensure that users have a great experience, accessing news on the go.

exchange4media Staff 27-May-2011

With top dailies and top magazines losing readership, it has been a bad year for Tamil publications.

Nitin Pandey 22-March-2011

February 14, 2011 will be the launch date for The Times of India in Coimbatore and the existing dailies in the market are pulling up their socks.

Tuhina Anand 02-February-2011

Dinamalar, one of the leading Tamil dailies, has appointed S Balasubramanian as Head of Marketing, New Media. Prior to joining Dinamalar, he was Senior Vice President – Ad Sales at Galatta.com. Dinamalar.com currently has more than 35 million page views and occupies the 130th place among Indian websites as per Alexa rankings.

Judy Franko 09-February-2010