cultural-relevance-in-advertising

Padma Bhushan posthumously awarded to Piyush Pandey: Voice that gave Indian advtg its soul

Piyush Pandey | Neeta Joshi | President Droupadi Murmu?blur=25

Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, shares how Piyush Pandey transformed advertising from polished corporate messaging into something deeply emotional

Ganapathy Viswanathan May 26, 2026 8:29 AM