casio
Brands, particularly in the e-commerce and D2C ecosystem, are spending during the cultural windows but are measuring what comes back in terms from such intent-driven buying
Anuja Jain Jun 29, 2026 9:03 AM
Industry observers note that occasions are no longer just festivals or seasons; they now include frequent, personalised moments, helping brands engage consumers and boost purchases
Sunidhi Vijay Apr 9, 2026 8:45 AM
Bad Bunny delivered a historic performance on February 8, 2026 at Levi’s Stadium in Santa Clara, California, becoming the first solo Latino artist to headline the Super Bowl halftime show
The campaign highlights the role of the Casio Classwiz fx-991CW as the scientific calculator of choice for today’s learners
e4m Staff Aug 11, 2025 1:14 PM
Launches “The Calculator India Trusts” campaign to celebrate its journey
e4m Staff Jun 24, 2025 11:40 AM
The film from Casio India is set amidst the vibrant backdrop of college life
e4m Staff Jan 16, 2024 3:09 PM
The association is in line with the brand's endeavour to deepen its connection with Gen Z and Millennials
exchange4media Staff Aug 24, 2023 2:23 PM
'We are delighted to join forces with W+K India,' said Hideki Imai, Managing Director at Casio India
exchange4media Staff Jul 27, 2023 12:53 PM
The agency will handle the social media management for the brand
exchange4media Staff Feb 8, 2023 12:07 PM
The brands were mentioned in the Columbian pop star's latest song where she compared them to their 'more reputable' counterparts Rolex and Ferrari
exchange4media Staff Jan 14, 2023 2:04 PM
The quirky ad film shows how the seemingly insignificant calculator can impact their future
exchange4media Staff Sep 19, 2022 12:36 PM
The campaign features Darsheel Safary of 'Taare Zameen Par' fame
exchange4media Staff Aug 22, 2022 11:50 AM
The campaign shows how even decisions considered insignificant can impact your life
exchange4media Staff Apr 25, 2022 3:05 PM
The brand launches a digital contest on Instagram for its fans and followers
exchange4media Staff Jan 23, 2021 8:10 AM
Jacqueline, the ambassador of Baby-G from the house of Casio, has shared a video on Instagram inviting all to take up the ‘Inversion’ challenge
exchange4media Staff Apr 20, 2020 11:48 AM
From Pepsi to Macho innerwear, Samsung and Garnier Men, the actor has a kitty full of brands
exchange4media Staff Mar 2, 2020 3:44 PM
The latest campaign builds on the messaging of G-Shock's #ChallengeTheLimits campaign and showcases Tiger Shroff flaunting his signature kick move
exchange4media Staff Jan 28, 2020 2:45 PM
The campaign sheds light on young women achievers who have managed to carve a niche for themselves in different areas
exchange4media Staff Jan 12, 2020 10:00 AM