TV news?blur=25

Advertisers feel BARC must provide landing page details separately so that they have a fair idea of a channel’s viewership and organic growth

exchange4media Staff Nov 7, 2022 8:55 AM

Joy Chakraborty?blur=25

The CBO of Zee Media speaks to e4m about suspending BARC ratings, its impact on the network, and more

Javed Farooqui Nov 3, 2022 9:11 AM


The GEC genre contributed 28% of the ad volume share of overall advertising across different genres, says TAM Media's half yearly report for 'Advertising in GEC Genre'

exchange4media Staff Sep 28, 2022 8:19 AM

landing page?blur=25

The second landing page, or LP2, has a very small cost since it is available only for a short duration and hence might not add to the viewership of the channel

Javed Farooqui Sep 6, 2022 8:08 AM

aroon purie?blur=25

In the company's annual report, TV Today Network Chairman Aroon Purie and Vice-Chairperson Kalli Purie talked about a host of issues, including their foray into original content space

exchange4media Staff Aug 19, 2022 8:32 AM


Sources say the rationale behind exiting DD Free Dish earlier this year was to arrest the decline in pay DTH base, but the gamble doesn't seem to have paid off

Javed Farooqui Aug 3, 2022 8:09 AM

network 18?blur=25

The revenue this quarter was Rs 1621 crore, compared to Rs 1415 crore in Q4FY21

exchange4media Staff May 3, 2022 4:48 PM


January 2022 saw a flat growth as compared to January 2021, but February has already picked up pace, and the industry expects this trend to continue

Sonam Saini Feb 28, 2022 9:05 AM


At a webinar held by BARC, CEO Nakul Chopra said unlike unrolled data, which cannot be used publicly, the broadcasters can use the CERs for social/marketing communications and sharing with trade/media

exchange4media Staff Feb 19, 2022 8:16 AM

MIB BARC?blur=25

The CEO of the audience measurement body said the opt-in and opt-out options for availing the preceding three months' data has been taken following representations from subscribers

exchange4media Staff Feb 18, 2022 8:35 AM

Punit Goenka?blur=25

While addressing analysts during the Q3 earnings call, the ZEEL MD & CEO spoke about de-growth in subscription revenue, Pay TV, NTO 2.0 & more

Sonam Saini Feb 16, 2022 8:17 AM


With the estimated cost being pegged so high, experts say the days of one broadcaster owning all three rights will come to an end

Javed Farooqui Feb 14, 2022 8:18 AM


The regulator said the decision has been taken following several representations from stakeholders requesting for extension of time limit due to Covid

exchange4media Staff Feb 3, 2022 4:49 PM


TRAI says broadcasters are violating downlinking guidelines, however, broadcasters insist that they are not using the infrastructure which is regulated to offer linear content

Javed Farooqui Dec 16, 2021 8:11 AM


The regulator has contended that this is in violation of Clause 5.6 of Policy Guidelines for Downlinking of Television Channels dated 5th December 2011

Javed Farooqui Dec 14, 2021 8:37 AM


We bring you a roundup of the news that made headlines this past week

exchange4media Staff Dec 11, 2021 8:21 AM