bournvita

The Ogilvy India campaign builds on the narrative of ‘Badhao Andar Ki Takat’ with focus on motor skills of children

exchange4media Staff 21-May-2019

In the spot, the month of February is personalised with the voice of a little girl urging listeners to recognise the real potential of our children

exchange4media Staff 11-February-2019

This made-in-India innovation has been created to address the needs of the health conscious modern Indian woman, and is fortified with essential nutrients

exchange4media Staff 19-September-2018

Progressive parenting is at the core of Bournvita’s communication and taking forward its stance on examinations and learning over the last few years, the brand yet again puts across the point that ‘your child’s potential is not defined by the grades he/she gets, it's beyond just their marks’.

exchange4media Staff 07-March-2018

Baba Ramdev brought his sharp wits for an interview with e4m where he promised to disrupt more markets and spoke about he the way he created a brand through consistent and selfless work

exchange4media Staff 13-December-2017

The film’s no-frills brand associations is a refreshing change in these times of ‘filmy’ excess

exchange4media Staff 05-January-2017

With the core objective of the campaign centred around building awareness of the launch of this new offering, Posterscope used the product tag line ‘Subah ka Biscuit’ in its communication to showcase the product as a morning breakfast snack. The campaign aimed to reach out to the mothers of children aged five and fifteen years across Sec A & B

exchange4media Staff 20-June-2016

Posterscope crafted a campaign which resulted in a media mix that delivered both impact and reach. The media formats used for impact were Billboards, FOBs(Foot over bridge), Unipoles, Gantries, Pillars, designer walls; to build reach and frequency it deployed Bus shelters, local/metro trains and signages across various cities

exchange4media Staff 23-April-2016

Bournvita Biscuits is the company’s second brand in the category after Oreo, which was launched in 2011. With this Mondelez India has expanded its category footprint from creams to cookies

Vernika Awal 20-April-2016

Brands like Meglow, Cremica, Bournvita and Birla Sun Life Insurance have done away with inflated promises for more realistic ones in their latest advertising campaigns

Ritushree Patra 08-August-2015

Advertising is being seen as an interruption. So our challenge is to make communication more relevant by integrating it with content, say Mondelêz’s Bonin Bough and Sindhuja Rai

Srabana Lahiri 10-April-2014

Smart integration, simple creatives & sweet message strategy ensures Bournvita’s campaign stands out

Priyanka Nair 28-February-2013

Cadbury India Limited in Association with The Times of India has unveiled an innovative campaign for its leading malt based food brand - Bournvita. ‘Tayyari Jeet ki’ is the core theme for this campaign. Preparation is very important for achieving major goals in life. Preparing early gives a head start and this message forms the crux of this campaign.

exchange4media Staff 23-February-2011

Advertisment

Advertisment

Advertisment

Advertisment