blackberry
Blackberrys Casuale

JackPack is a blazer that packs inside its own pouch to aid the swift transformation of looks from business to casual, without the task of carrying extra luggage

exchange4media Staff Oct 18, 2019 7:03 PM

Kaushik

Ramesh Kaushik, Vice-President, Brand Experience, Blackberrys, spoke to exchange4media about the brand’s festive launches, investments planned and their marketing strategies

Anjali Thakur Oct 15, 2019 9:12 AM

Amazon Google

The renewed collaboration between Amazon and Google will prove to be greatly beneficial to brands

Shreshtha Verma Jul 15, 2019 8:12 AM

influencer

Marketers these days consider social media influencers more lucrative than organic search and paid marketing

Anjali Thakur Apr 30, 2019 8:37 AM

Dinesh Karthik Blackberrys

The new Knitalia range was unveiled at the second edition of India Khaki Week

exchange4media Staff Apr 15, 2019 12:15 PM

RameshKaushik

Kaushik, Vice President- Brand Experience, Blackberrys, talks about business post rebranding, marketing strategy, future plans and more

Anjali Thakur Mar 26, 2019 8:22 AM

Budget 2019

With 2019 general elections nearing, Budget 2019 will be the last tool for BJP Government to meet the expectations of common man and the corporate sector

Dolly Mahayan Jan 30, 2019 9:08 AM

festivalLogo

Last year, the retail sector had recorded single-digit growth owing to the aftereffects of demonetization and implementation of GST.

Dolly Mahayan Nov 6, 2018 8:41 AM

The Distinguished Gentleman’s Ride is held in 600+ cities across 95 countries with dapperly-dressed folk riding classic and vintage styled bikes to raise awareness and funds for prostate cancer research and male suicide prevention.

exchange4media Staff Sep 29, 2018 4:00 PM

A 700 page document to the US House Energy and Commerce Committee also revealed that Facebook partnered with Chinese firms, Huawei, Oppo and TC; companies flagged by US intelligence as national security threats

exchange4media Staff Jul 2, 2018 1:34 PM

The movie has been trashed by critics and movie-goers alike. We find out how this dents the brands associated with the movie.

Dolly Mahayan Jun 21, 2018 8:53 AM

This limited edition includes tuxedos, shirts in premium fabrics and trousers in deep tones and textures as worn by the star cast in the movie

exchange4media Staff Jun 4, 2018 12:51 PM

Ramesh Kaushik, VP, Blackberrys, on new brand identity, improving presence in South India and working on fabrics and designs to suit regional preferences

Dolly Mahayan May 2, 2018 8:55 AM

Plus One is a design and communication agency from Mumbai. In a collaborative working model, roped in Wolfzhowl, Mumbai, as its strategy partner in winning the multi-agency pitch

exchange4media Staff Mar 16, 2018 3:07 PM

The account, which was won as a result of a multi-agency pitch, will be handled by the agency’s Mumbai office

exchange4media Staff Feb 23, 2018 10:44 AM

FoxyMoron has bagged the digital mandate for one of India’s leading premium menswear fashion brands – Blackberrys. The business was won following a multi-agency pitch

exchange4media Staff Dec 15, 2017 8:45 AM

Down but not out: BlackBerry's turnaround strategy

With the launch of its clutter-breaking smartphone Passport and a redefined roadmap, BlackBerry attempts to rewrite its story

Aditi Raval Nov 11, 2014 8:00 AM

With OOH you can be innovative, not too creative: Amar Thomas

Amar Thomas, Country Manager, BlackBerry India, shares the secret to Z3's impactful OOH campaign

Abhinn Shreshtha Aug 26, 2014 8:33 AM

BlackBerry appoints Sandeep Chennakeshu President of BlackBerry Technology Solutions Business Unit

The BTS business unit comprises BlackBerry's technology assets, including QNX (embedded software), Project Ion (Internet of Things application platform), Certicom (cryptography applications), and Paratek (RF antenna tuning), as well as BlackBerry's patent portfolio

exchange4media Staff Aug 20, 2014 8:17 AM