Kanchan has served as Chief Digital Officer at Arvind Fashions

e4m Staff Dec 10, 2025 7:58 AM

As part of this collaboration, Vedang Raina and Khushi Kapoor will be featured in Arrow’s upcoming campaign, ‘Tailored for the good life’

e4m Staff Sep 23, 2025 1:07 PM

Prior to this, Mel Arrow was the Chief Strategy Officer at the agency

e4m Desk Jul 3, 2025 12:06 PM

The actor features in a new campaign conceptualised by WYP, a Wondrlab company

exchange4media Staff Aug 13, 2023 4:00 PM

The new campaign encourages men to celebrate every occasion and milestone

exchange4media Staff Jul 24, 2023 10:14 AM

High purchasing power, good infra and strong manufacturing sector are some of the key reasons why Tamil Nadu has emerged as a natural choice for brands

Nilanjana Basu Feb 24, 2023 8:33 AM

The Bollywood trailblazer who turned 47 yesterday has a brand appeal that not only connects with a ‘classy’ audience but a ‘massy’ audience’ as well

Noel Dsouza Jan 11, 2021 8:19 AM

The campaign will be out on all major print and digital platforms from mid-September

exchange4media Staff Sep 8, 2020 3:04 PM

The agency will be responsible for implementing Salesforce Marketing Cloud solutions for both the businesses

exchange4media Staff Apr 13, 2020 12:25 PM

Mirum India will support Update Geotarget with a bouquet of digital services across Brand Planning, Media Planning and Social Media Management

exchange4media Staff Feb 24, 2020 3:01 PM