Industry experts discuss the many challenges and opportunities in the year dubbed as the toughest for media agencies so far

Naziya Alvi Rahman Jan 1, 2021 8:57 AM

As dentsu international announces a restructuring plan, Anand Bhadkamkar, CEO, India, dentsu, shares how this will impact the Indian market

Noel Dsouza Dec 24, 2020 8:55 AM

The radio industry remains cautiously optimistic while ramping up offerings to keep brands invested in the medium

Eularie Saldanha Nov 13, 2020 8:09 AM

Other elected members to the executive committee include Anand Bhadkamkar, Kunal Lalani, Mohit Joshi, Pranav Premnarayen, Rana Barua and Vivek Srivastava

exchange4media Staff Sep 22, 2020 9:57 AM

Industry observers say while brands will encourage people to ‘celebrate responsibly’, categories like consumer durables, e-comm, online gaming & education will have a bigger presence this year

Misbaah Mansuri Sep 10, 2020 8:40 AM

Kotwani will be reporting to Kartik Iyer, President Media Brands and Amplifi, and will be responsible for the agency’s strategic progress and business growth, nationally

exchange4media Staff Jun 1, 2020 8:14 AM

The digital media agency has contributed over 1 lakh masks and PPE kits to the government of Haryana

exchange4media Staff May 29, 2020 10:00 PM

Industry leaders indicate that industry award shows and events will have to adopt a fast-forward virtual approach and keep pushing the envelope for innovation

Misbaah Mansuri May 7, 2020 8:38 AM

Nabendu Bhattacharyya, CEO & MD - Milestone Brandcom, will spearhead the initiative aimed at future-proofing the group along with working closely with other DAN markets to strengthen its capabilities

exchange4media Staff May 4, 2020 3:10 PM

From preparing comeback plans for clients to dialing up engagement levels, ad agencies have been trying varied strategies to keep their flock together

Misbaah Mansuri Apr 20, 2020 8:06 AM

In today's edition of our 'Beating All Odds' series, Anand Bhadkamkar, CEO of Dentsu Aegis Network India, speaks with Naziya Alvi Rahman, Editor of exchange4media

Naziya Alvi Rahman Apr 15, 2020 8:33 AM

Industry heads say the outbreak has delayed campaign launches and enforced cutbacks in spending but brands & agencies are keeping the discussions going on via digital platforms

Misbaah Mansuri Mar 24, 2020 8:45 AM

Some agencies said they will be entering several categories this year instead; Indian ad-landers suggest the festival should be all digital to ensure smooth execution & high participation

Misbaah Mansuri Mar 16, 2020 7:47 AM

Agencies could lose not just revenue but also talent if the slowdown extends, say industry observers

Misbaah Mansuri Feb 26, 2020 8:03 AM

The 4th edition of the DAN-e4m Digital Advertising Report unveiled on Thursday says digital advertising is set to grow at 27% in 2020

exchange4media Staff Jan 24, 2020 8:32 AM

DAN CEO Bhadkamkar talks about his plans to leverage the agency's strong creative and digital capabilities & make more acquisitions in 2020

Naziya Alvi Rahman Jan 15, 2020 9:29 AM

Current CEO Rajiv Dingra will take up the role of Chief Mentor and Advisor

exchange4media Staff Jan 13, 2020 8:27 AM

In his new role, Rao will continue to report in Anand Bhadkamkar, CEO, DAN India

exchange4media Staff Jan 7, 2020 11:17 AM

Here are some names of those who are expected to lead major developments in 2020

exchange4media Staff Jan 2, 2020 8:21 AM

The new office will house DAN brands like Dentsu India, Carat, Posterscope, Perfect Relations, Vizeum, Fountainhead MKTG and Milestone

exchange4media Staff Oct 7, 2019 1:24 PM