Recap: The Week That Was

We bring you a roundup of the news that made headlines this past week

e4m by exchange4media Staff
Updated: Mar 27, 2021 8:38 AM
recap

This past week saw exchange4media putting out news and very interesting analytical pieces on the issues concerning the industry, and the much-looked-forward IPL. We list here some of these articles for your weekend read. Take a look:

 

‘Winning the National Award made up for the feeling of not winning at Cannes’

https://www.exchange4media.com/advertising-news/winning-the-national-award-made-up-for-the-feeling-of-not-winning-at-cannes-111878.html

 

Is IPL a good pitch for brands to hit it off with women customers?

https://www.exchange4media.com/ipl-news/female-viewership-up-23-ipl-a-good-pitch-for-brands-to-hit-it-off-with-women-customers-111847.html

 

Disney+ Hotstar to up ad rates for remaining IPL inventory by 20% from April 1

https://www.exchange4media.com/ipl-news/disney-hotstar-to-up-ad-rates-for-remaining-ipl-inventory-by-20-from-april-1-111817.html

 

Delhi HC seeks reply from stakeholders about unencrypted channels on DD Free Dish

https://www.exchange4media.com/media-tv-news/delhi-hc-seeks-explanation-from-stakeholders-about-unencrypted-channels-on-dd-free-dish-111778.html

 

Star Disney sells 90% TV ad inventory for IPL 2021

https://www.exchange4media.com/ipl-news/star-disney-sells-90-tv-ad-inventory-for-ipl-2021-111742.html

 

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