JSW MG Motor India signs pickleball champion Monica Menon under Women of MG initiative

JSW MG Motor India has announced its association with pickleball player, Monica Menon, underscoring the brand’s growing support for emerging sports and women achievers. Pickleball represents agility, adaptability, and the pursuit of excellence, values that also define the Comet EV. MG’s smart urban electric vehicle designed for the pace of modern life. This collaboration celebrates those shared values, spotlighting the synergy between athletic performance and intelligent mobility.

Transitioning from an AITA National Tennis Champion and a 2010 Asian Games athlete to a pickleball player, Monica Menon has redefined perseverance and purpose. With more than 100 career podium finishes and a growing influence in promoting grassroots sports in Delhi-NCR, she represents the energy and drive of a new India, one that JSW MG Motor India is proud to champion.

Speaking on the collaboration, Udit Malhotra, Head of Marketing, JSW MG Motor India, said, “Pickleball captures the pulse of modern India, agile, intelligent, and always moving forward. Monica’s journey reflects that same rhythm of purpose and precision. The MG Comet EV, too, reimagines urban mobility with intent, compact yet expressive, simple yet smart. Through Women of MG, we celebrate women who lead with conviction and redefine their paths with style and substance.

Monica Menon added, “I’m thrilled to collaborate with JSW MG Motor India, a brand that champions women and supports new-age sports like pickleball. This partnership brings together two worlds that value precision, purpose, and thoughtful performance, sports and mobility. The MG Comet EV, with its compact yet spacious design and intelligent technology, makes every journey effortless, turning everyday travel into an experience of comfort and confidence. JSW MG Motor India’s commitment to supporting women and fresh ideas makes this collaboration truly meaningful.”

The collaboration with Monica Menon marks another milestone in Women of MG. From professional golfer Tvesa Malik to Khel Ratna and Arjuna Awardee Deepa Malik, Tokyo Paralympic silver medallist Bhavina Patel, and Gujarat’s football trailblazers Patan Girls, MG partners with those who push boundaries and redefine possibility. Every collaboration reflects performance, precision, and the spirit of ambition.