Date-wise News
Preeti Lobana of Google, Priyanka Salot of The Sleep Company; Hephzibah Pathak of WPP Creative; Harman Dhillon of Unilever and Influencer Kusha Kapila are amongst the top 5
e4m Staff May 26, 2026 10:26 PM
The company’s consolidated operating revenue fell 25.8% year-on-year to Rs 1,162.6 crore from Rs 1,567.6 crore a year earlier
e4m Staff May 26, 2026 7:37 PM
India’s marketers say AI adoption is accelerating, but fragmented data, governance gaps, and legacy systems remain the biggest barriers to scaling personalization.
Brij Pahwa May 26, 2026 5:09 PM
Shipra Wahi will report to Sandeep Mehrotra, Chief Operating Officer – Advertisement Revenue
e4m Staff May 26, 2026 4:28 PM
In a LinkedIn post, Founder & CEO Prasad Shejale shared that LS Digital’s growth has been driven by a willingness to adapt before change became mainstream
e4m Staff May 26, 2026 4:02 PM
Mukesh Mundra joins upGrad from JioStar, where he served as Head of Finance
e4m Staff May 26, 2026 3:02 PM
Erum Kidwai has been leading the company’s integrated marketing, brand, communications, and customer engagement strategies
e4m Staff May 26, 2026 2:51 PM
Gupta brings over 18 years of experience across operations, private equity and management consulting
e4m Staff May 26, 2026 2:41 PM
Before joining Fixderma, Chirag Jagwani worked with Agile Ventures Pvt Ltd, Robobull Technologies Pvt. Ltd, Printvenue, among others
e4m Staff May 26, 2026 2:31 PM
The publication’s ‘Written By Journalists’ campaign has emerged as one of the most celebrated campaigns of the year
e4m Staff May 26, 2026 12:08 PM
The agency will lead integrated creative duties for the QSR brand, following a multi-agency competitive pitch
e4m Staff May 26, 2026 12:01 PM
The awards aim to recognise outstanding work in performance-driven campaigns, innovation in digital marketing and business impact across categories
e4m Desk May 26, 2026 11:56 AM
The ROI of Relatability! Why niche storytelling and hyper-local communities are driving deep engagement and brand loyalty in India’s 2026 creator economy
NATIVE CONTENT May 26, 2026 11:48 AM
The awards aim to celebrate the voices, ideas and audio storytelling that continue to redefine the radio and audio landscape
e4m Desk May 26, 2026 11:29 AM
Mihir Ranjan served as the Managing Editor at the Hindi news network
e4m Staff May 26, 2026 10:45 AM
Moorthy’s additional responsibilities include media buying, influencer marketing, brand building, and oversight linked to Lightbox, the company’s in-house creative agency
Imran Fazal May 26, 2026 9:14 AM
Mumbai gears up for the 13th edition of IMPACT 50 Most Influential Women 2025, honouring trailblazers across tech, advertising, media, marketing, and business
e4m Staff May 26, 2026 9:10 AM
Ajay Kakar, Chairperson of the Abby Awards 2026, spoke to e4m about why agencies must reinvent themselves, embrace integration, and stay ahead of AI-led changes
Sunidhi Vijay May 26, 2026 9:09 AM
A quiet restructuring is unfolding inside Meta’s AI-native ad ecosystem, say experts, as automation replaces manual controls
Anuja Jain May 26, 2026 9:01 AM
The dispute is whether states can impose blanket prohibitions on online games played for stakes
Imran Fazal May 26, 2026 8:55 AM
Leading D2C beauty brands, especially the luxury ones, are doubling down on retail expansion to capture conversions and deepen consumer trust
Kanchan Srivastava May 26, 2026 8:52 AM
Guest Column: Dr. Sandeep Goyal shares why Goafest must adopt the Cannes Lions playbook to become a world-class creative festival
Sandeep Goyal May 26, 2026 8:52 AM
The petition contends the blanket exclusion of landing page viewership ignores technological realities & existing safeguards, and said it was neither technically justified nor operationally feasible
Imran Fazal May 26, 2026 8:49 AM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, shares how Piyush Pandey transformed advertising from polished corporate messaging into something deeply emotional
Ganapathy Viswanathan May 26, 2026 8:29 AM
Puneet Avasthi, Director, Kantar, speaks with Shripad Kulkarni on Media Compass — India’s first unified currency across traditional and digital media — and what it reveals about Indian media landscape
Shripad Kulkarni May 26, 2026 7:57 AM








