Date-wise News

PWC study?blur=25

PwC India’s Voice of the Consumer 2025 reveals Indian consumers’ concerns around cost and food safety, preferred shopping channels and emergence of technology in the industry

e4m Staff Sep 11, 2025 6:32 PM

newspaper?blur=25

The average qualifying sales of daily newspapers stood at 29,744,148 copies (297.4 lakh), as compared to 28,941,876 copies (289.4 lakh) in the previous audit period of July–December 2024

e4m Staff Sep 11, 2025 5:47 PM

amazon ads study?blur=25

New research shows growth brands derive 68% of revenue from new customers, with Indian consumers showing 84% willingness to try new brands

e4m Staff Sep 11, 2025 5:32 PM

Myntra Big Fashion Festival?blur=25

The campaign combines relatable everyday moments with Myntra’s signature festive flair

e4m Staff Sep 11, 2025 4:48 PM

OMG promotes Elie Bachaalani to Chief Investment Officer of MENA?blur=25

As CIO, Bachaalani will elevate OMG’s investment capabilities, solutions, and partnerships to deliver added value for their agencies’ clients

e4m Staff Sep 11, 2025 4:27 PM

Rupesh Mutalik, Uday Jadhav, Dinesh Oak?blur=25

CEO Uday Jadhav, with his current role, will focus on media consolidation, generating revenues from non-media streams

e4m Staff Sep 11, 2025 4:16 PM

pepperfry?blur=25

With this campaign, Pepperfry is encouraging customers to skip the last-minute chaos and give their homes the upgrade they deserve right now

e4m Staff Sep 11, 2025 4:04 PM

Kareena Kapoor?blur=25

The TVC highlights how Pour Home’s air freshener delivers 30 days of freshness, helping Kareena Kapoor maintain a welcoming home

e4m Staff Sep 11, 2025 3:56 PM

Emporio Armani?blur=25

The opening of the exhibition at the Pinacoteca di Brera, set for Wednesday, 24 September, will also go ahead as planned

e4m Staff Sep 11, 2025 3:41 PM

India Pak match?blur=25

BCCI, you had a choice. Sony TV, you had a platform. You both chose commerce over country. You may fill stadiums. You may win ratings. But you have lost something far greater

e4m Staff Sep 11, 2025 3:35 PM

100 Years of Raymond celebration?blur=25

The highlight of the evening was the unveiling of the exclusive ‘100 Years of Raymond’ postal stamp

e4m Staff Sep 11, 2025 3:24 PM

Umma Saini joins PhonePe as Director - Creative & Content?blur=25

Prior to her appointment at PhonePe, Umma Saini served as COO at Schbang

e4m Staff Sep 11, 2025 3:06 PM

Bhvan Lall?blur=25

Guest Column: Bhvan Lall writes about Swami Vivekananda’s electrifying 1893 Chicago address that introduced India’s spiritual vision to the world and left a timeless legacy of unity and tolerance

Bhuvan Lall Sep 11, 2025 2:58 PM

SPAG/FINN?blur=25

The eBook brings together insights, case studies, and emerging trends from across Asia, Europe, and beyond

e4m Staff Sep 11, 2025 2:31 PM

Sunita Mohanty?blur=25

Her previous stint was with Invest India as SVP, Chief Economic Relations Officer

e4m Staff Sep 11, 2025 2:25 PM

Rajiv Gupta?blur=25

Rajiv Gupta, President of PB Fintech, will be delivering a special address at the third edition of the summit

e4m Desk Sep 11, 2025 2:24 PM

Manoj Pandey joins FCB Neo as National Creative Director?blur=25

Manoj Pandey has crafted campaigns for marquee brands including Nike, Incredible India, Unilever, and Coca-Cola

e4m Staff Sep 11, 2025 2:00 PM

Priya Sinha joins Times Now Navbharat as anchor?blur=25

Priya Sinha has been awarded the News4Media 40Under40 as well as the Exchange4Media News Broadcasting Award

e4m Staff Sep 11, 2025 1:46 PM

‘Harivansh’s Experiment with AD-Vocacy Journalism’  launch event?blur=25

Authored and edited by A. S. Raghunath, the book chronicles Prabhat Khabar’s transformation under Shri Harivansh through a blend of editorial integrity and advocacy-driven advertising

e4m Staff Sep 11, 2025 1:42 PM

‘Jersey Wahi Toh Jazba Wahi’  Campaign Film?blur=25

The campaign film celebrates how the Indian jersey unites fans—regardless of who wears it—as the ICC Women’s Cricket World Cup India 2025 approaches, with matches kicking off on September 30

e4m Staff Sep 11, 2025 1:15 PM

Alekhya Chakrabarty joins Info Edge?blur=25

Prior to this appointment, Chakrabarty was associated with Unstop where he spent more than two years in senior leadership positions

e4m Staff Sep 11, 2025 1:11 PM

Levi’s® Campaign?blur=25

With Alia Bhatt and Diljit Dosanjh at the helm, Easy in Levi’s® captures a cultural shift that embraces silhouettes designed for individuality and ease

e4m Staff Sep 11, 2025 12:50 PM

AI?blur=25

MeitY has unveiled a large-scale infrastructure push to build a 'responsible and inclusive AI ecosystem'

e4m Staff Sep 11, 2025 12:35 PM

Google?blur=25

AI Plus is a mid-tier subscription designed to bridge the gap between Google's free plan and high-end AI Pro offering

e4m Staff Sep 11, 2025 12:26 PM

Kimberlee Wells named CEO of TBWA Australia?blur=25

In her role, Kimberlee Wells will guide the Sydney and Melbourne agencies

e4m Desk Sep 11, 2025 12:23 PM

Zupee?blur=25

The company says it is now going to focus on culturally rooted social games and short-form video entertainment

e4m Staff Sep 11, 2025 12:22 PM

Viren Vesuwala?blur=25

Viren Vesuwala opens up about what the recognition means to him, the remarkable moments that shaped his journey, his future plans, and more

e4m Staff Sep 11, 2025 12:19 PM

John Mescall Joins Dentsu Creative as Global Chief Creative Partner?blur=25

Based in New York, John Mescall will partner with Yasu Sasaki, dentsu's Gl Chief Creative Officer, to align and elevate creative standards across markets

e4m Staff Sep 11, 2025 12:18 PM

Gaurav Laghate?blur=25

Gaurav Laghate will report directly to Gaurav Banerjee, MD & CEO, SPNI

e4m Staff Sep 11, 2025 11:39 AM

WPP grants conditional share award to CEO Cindy Rose?blur=25

The award consists of 1,137,233 ordinary shares; to be vested in tranches between December 1, 2025, and September 1, 2030

e4m Staff Sep 11, 2025 11:32 AM

Snehil Gautam?blur=25

In his role, he led growth & marketing for REA India, which has 3 brands - Housing.com, Makaan.com & Proptiger.com

e4m Desk Sep 11, 2025 10:54 AM

Prabhakar Mundkur?blur=25

Veteran adman Prabhakar Mundkur writes on Japan's advertising giants and the Dentsu–Hakuhodo duopoly

Prabhakar Mundkur Sep 11, 2025 10:49 AM

https://www.youtube.com/watch?v=HP1P0V5fwgI?blur=25

The company has launched its new campaign film under the tagline ‘Rolling with Champions’

e4m Staff Sep 11, 2025 10:22 AM

TV Today Network, Ishq FM?blur=25

Earlier this year, TV Today had informed the stock exchanges about its memorandum of understanding and subsequent agreements with CCAMPL for the sale, alongside an advertising sales agreement

e4m Staff Sep 11, 2025 9:20 AM

Social media celebs?blur=25

On YouTube, creators are redefining the leaderboard, with Tahir Jasus dominating at 441.2 mn video views, beauty influencer Parul Garg at 247 mn, and PM Modi at 144.4 mn views

Kanchan Srivastava Sep 11, 2025 9:18 AM

education sector?blur=25

This year’s admission cycle has already seen CPCs & CPLs climb 20–25%. Experts warn the combination of Gemini’s AI features and recurring seasonal surges could push education ad costs further

Sunidhi Vijay and Anuja Jain Sep 11, 2025 9:17 AM

Podcast: Categories, Brands & Women Gen Z?blur=25

Aditi Mishra, CEO, Lodestar UM, and Kulanath Kaushik from Lodestar UM’s strategy team explore how women Gen Z are redefining consumer choices

e4m Staff Sep 11, 2025 9:10 AM

OTT ban?blur=25

e4m accessed a 90-page dossier detailing explicit shows across Ullu and ALTT; officials say the ban followed months of ignored advisories, weak age-gating, and deliberate attempts to evade oversight

e4m Staff Sep 11, 2025 8:52 AM

Layoffs?blur=25

Layoffs are increasingly shifting from short-term cost-cutting measures to long-term structural changes, driven by the accelerating impact of AI, automation, and mounting efficiency pressures

Anuja Jain Sep 11, 2025 8:51 AM

ZEEL?blur=25

The claim arises out of a Debt Service Reserve Agreement linked to credit facilities extended by IDBI Bank to Siti Networks 

e4m Staff Sep 11, 2025 8:45 AM

Digital News?blur=25

With nearly 7 out of 10 searches resolved on results pages, referral traffic to news publishers has droppped 25% in one year; Indian publishers warn of traffic collapse, brand erosion

Chehneet Kaur and Anuja Jain Sep 11, 2025 8:38 AM

Krishan Bhatia moves on from Amazon Ads?blur=25

Krishan Bhatia served as VP, Global Video Advertising & Partnerships at Amazon Ads

e4m Staff Sep 11, 2025 8:17 AM

Amazon Ads, Netflix?blur=25

The offering will be available in the United States, United Kingdom, France, Spain, Mexico, Canada, Japan, Brazil, Italy, Germany and Australia

e4m Staff Sep 11, 2025 8:14 AM