Titan Group calls for digital media pitch

The size of the account is believed to be approximately Rs 40 crore

e4m by Neeta Nair
Updated: Oct 31, 2019 9:04 AM

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Titan

The Titan Group has called for a digital media pitch for all its businesses, including Titan watches, Fastrack and Tanishq, sources close to the development have told exchange4media.

The size of the account is believed to be approximately Rs 40 crore. GroupM's Wavemaker and Dentsu's Sokrati are the incumbent agencies.

exchange4media reached out to Dentsu, which said Sokrati would be participating in the pitch.

However, we got no response from Wavemaker and Titan Group till the time of publishing the story. All big agencies are believed to be participating in the pitch.

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